| The other advantage of a big brand is the network effect. The more people that play that system, the larger the pool of people you can game with. And since the major factor in enjoyment of a game system is getting people together to actually play, arguably the brand name has an inherent value that is at least as large as any other factor.
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All we want to do is eat your brains
We’re not unreasonable; I mean, no one’s gonna eat your eyes
All we want to do is eat your brains
We’re at an impasse here; maybe we should compromise:
If you open up the doors
We’ll all come inside and eat your brains | 
And yet another word from our sponsors
