Beyond the world of mortal ken lies another, a nightmare world of profane alien gods, nightmarish tomes of eldritch lore, bloodlines tainted by elder secrets, and forgotten places whose existence makes a mockery of established history. You will find a world where Cthulhu dreams no longer in his house at R’lyeth in Leagues of Cthulhu.
Back Diamond Games posted a blog post yesterday in which it reported on what was selling well in their store. You can read the post itself, but here's a quick summary; bear in mind this is one store, not a worldwide survey:
- Pathfinder and D&D are neck-and-neck (with Pathfinder 2% higher than D&D).
- Pathfinder and D&D combined are about 70% of total sales.
- For third-party publishers, Pathfinder products sell far fewer copies than nearly identical 5E products. Pathfinder third-party stuff is largely ignored.
- D&D licensed stuff (like Gale Force 9) does well.
- Adventures never sell well.
- Star Wars (at 6%) sells as much as the entire "other" category.
UPDATED: These figures refer to dollars, not units or customers. Thanks to @brotherbaldric who asked them!
For those who prefer lists to pie charts, here's it broken down:
Pathfinder | 34% |
Dungeons & Dragons | 32% |
Other | 6% |
Star Wars | 6% |
Iron Kingdoms | 3% |
Evil Hat | 3% |
Shadowrun | 3% |
Frog God Game (PF/D&D) | 2% |
Gale Force 9 (D&D Cards) | 2% |
Monte Cook Games | 1% |
Palladium Rifts | 1% |
Indy Press Revolution | 1% |
13th Age | 1% |
Open Design | 1% |
Green Ronin | 1% |
Eclipse Phase | 0%* |
Pure Steam Campaign (PF) | 0%* |
Goodman Games (D&D) | 0%* |
Giant in the Playground | 0%* |
*I assume this involves some rounding, and that the figures aren't actually zero.
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