Is there an advertising FAQ?

D

Dapper Devil

First Post

• Aug 20, 2009

• #1

I can't seem to locate a page that gives me details on banner advertising for Enworld. I found this "create an ad campaign" page:

http://www.enworld.org/ads/index.phtml?action=create

But it lacks some basic information, like the required banner dimensions, max file size, what counts as an "impression," expected frequency of display, etc. Before I lay out the moolah, I'd like to know all these details. I must be missing it, because I assume this is all spelled out somewhere. Little help please?

Jason

 

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Umbran

Mod Squad

Staff member

Supporter

• Aug 20, 2009

• #2

You probably want to drop a line directly to Morrus:

russmorrissey at gmail dot com

 

D

Dapper Devil

First Post

• Aug 20, 2009

• #3

Ok, will do, thanks.

 

pawsplay

Hero

• Sep 9, 2009

• #4

I kind of like how you can purchase impressions on RPGnow for RPG.net and Pen and Paper.

 

Morrus

Well, that was fun

Staff member

• Sep 9, 2009

• #5

pawsplay said:

I kind of like how you can purchase impressions on RPGnow for RPG.net and Pen and Paper.

Click to expand...

You used to be able to do that for here, but I lost interest in giving 40% of my ad revenue to RPGNow in exchange for the privilege of having to process every ad purchase manually instead of using the automated system I have here. They already get nearly half of every PDF I sell.

 

pawsplay

Hero

• Sep 9, 2009

• #6

*cough* Half? Including the EN Publishing stuff?

 

Morrus

Well, that was fun

Staff member

• Sep 9, 2009

• #7

pawsplay said:

*cough* half? Including the en publishing stuff?

Click to expand...

40%. They do pretty well! We spend thousands of dollars developing products, and they get nearly half the price for adding it to their database (which we do ourselves anyway!)

Giving 'em 40% of my ad revenue also just isn't vaguely feasible!

You can buy WotBS and advertising directly from EN World, and I'll be adding other ENP stuff to that and opening it up to other publishers for free in due time.

 

Last edited: Sep 9, 2009

pawsplay

Hero

• Sep 10, 2009

• #8

I remember the flap from the 25 to 35% rate during the merger. 40% seems... high.

 

freyar

Extradimensional Explorer

• Sep 10, 2009

• #9

Do you at least keep more of the revenue through the ENWorld storefront? Or a kickback per purchase or something?

 

Morrus

Well, that was fun

Staff member

• Sep 10, 2009

• #10

freyar said:

Do you at least keep more of the revenue through the ENWorld storefront? Or a kickback per purchase or something?

Click to expand...

A 10% kickback, yup.