Dire Bare
Legend
Hello Everyone,
We want to thank everyone for his or her advice, criticism and input. Fable Streams is a young company and we are interested in getting everyone’s feedback so that we can learn and grow. One of the releases for our 1 of the 9 launch event noticeably has ruffled some feathers.
It's good you are absorbing feedback, and thanks for the acknowledgement.
We would like to note that in our minds, the definition of “hot, gorgeous, chicks, ladies, etc.” is what each individual makes it mean. For us, a truly gorgeous individual is one who knows with absolutes what makes her the powerful and inspiring person that she is.
This, right here, is your problem, IMO. You can't simply redefine words and expect folks to roll along with you. I don't care what "gorgeous" and "hot" mean to you. I know what they really mean, and if I didn't, I have a dictionary. Words have meaning.
The word-choice and tone of your marketing so far is exclusionary, insulting to those of us who made it past middle school, and focuses on the physical attractiveness of a false stereotype, the "hot gamer chick". Not that there aren't women out there who love games and are hot. I know more than a few in real life, and can also point to some good celebrity examples . . . who would all probably be equally appalled at your marketing efforts to date.
Of course you want attractive people to represent your product, and it's cool that you also want them to be real gamers, and not just paid actors or models. It's not so much what you're doing, but how. If you put out a talent search for product representatives, both men and women, who are charismatic enough to represent your product and company and are members of the gaming community, without all the juvenile language like "hot", "gorgeous", "chicks", and etc . . . you might have ruffled a few less feathers.
As it stands right now, I'm 0% interested in your product. If I stumble upon some better marketing efforts down the road, I might be tempted to give FableStreams another shot.