DM's Guild: One Week In - The Best & The Worst

The Dungeon Master's Guild has been around for about a week now, and in that time nearly 500 player-created products have been uploaded to the website. It can't be denied that the thing is spurring a blast of creativity. Anyhow, I thought it would be interesting to take a look at the most popular items on offer, as well as the highest rated items, which include new archetypes, an Epic Level Handbook, some Forgotten Realms background material, and various monsters and feats.

UPDATE: Three of the items listed below have been removed from the store. I've noted them accordingly.

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[h=4]Most Popular Items[/h]
The ten most popular items are as follows. I've listed the price in the last column, and where an item is Pay What You Want (PWYW), I've noted the average contribution. I've no idea what the actual sales figures of these items are, but it's interesting that the first two by Matthew Mercer have 40+ ratings, while the third drops to 7 ratings. Of course, Mercer's work was on there from launch.

1Gunslinger Martial Archetype for FightersMatthew MercerPWYW ($1.64)
2Blood Hunter ClassMatthew MercerPWYW ($1.57)
3Extra Feats (5E)Igor PhoenixRion$1
4DnD 5e Epic Level Handbook [since removed]Gerard Shore, Mark AltfuldischPWYW ($1.63)
5Blood Magic (5E)Joshua RaynackPWYW ($1.25)
6New FeatsAndrew James Woodyard$1
7D&D Denizens: Drow & DridersScott Holden$0.99
8Swordmage ClassJuan Marcano$0.99
9D&D CitizensScott Holden$2.95
10D&D 5th Edition Spell Cards [since removed]Matthew PerkinsPWYW ($2.30)
[h=4]Highest Rated Items[/h]
For highest rated items, I have not included items with fewer than 5 ratings. Most items only have 1-2 ratings, so that took some pecking and hunting!

[h=4]Lowest Rated Items[/h]
It'd be a bit mean to highlight the less well thought of items on the site (so I guess I lied a bit in the article title), but talking in general terms there are 10 1-star items there, and 33 2-star items. That's not too bad out of a selection of nearly 500 products, and implies that the quality on DM's Guild is reasonable. I count 171 items with more than 3-stars, which - when you consider that a lot have not been rated at all - puts the average item above average in quality.

One of WotC's stated aims for DMsG was to spot upcoming new writers. From the above lists, James Introcaso has two items in the top-10 rated list. I'm already aware of him from the excellent Round Table podcast, as well as some of the 5E articles he's written for EN5ider. Scott Holden has two of the most popular items on DMsG, and so could be worth following.
 

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Yaarel

He Mage
As an author with 5 products launched and 3 with reviews, feedback is important. Its hard when you get a single, low review. But I've already revised one product and am having multiple people look at a second product based on feedback. A low review, while a stab in the heart, especially an honest review helps you learn and hopefully grow. Its been an interesting 2 weeks.

When you improve a product, is it easy to remove the old product and swap the new one in?
 

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InkwellIdeas

Adventurer
Publisher
When you improve a product, is it easy to remove the old product and swap the new one in?

If it works like DriveThru/RPGNow, you can easily replace the file from the file uploads page. Delete the old file upload the new one and you are done. By default, it should even email everyone who already has it.
 

Sacrosanct

Legend
What's more interesting the widespread use of PWYW, which many of us small press publishers tried for a while on DTRPG and ... well, let's say we stopped trying it. Though we do it on EN5ider, there's no $0 option.


I still use it, but I don't look at it as a way to make profit. Think of it in terms of advertising. For things I have a hard time justifying actually putting a cost to (like my one page adventures), I do PWYW. I don't expect any profit, but if someone gives $, it's a big bonus. For example, One of my free products has over 12,000 downloads (I'm talking DTRPG, not DMs Guild). When I released Felk Mor, I sent out an email to everyone who downloaded the free product and let them know that I had released a new superdungeon, and my sales spiked by over 100 in just over a day. I'm guessing that's because of the emails. So in the long run, I probably earned more from the PWYW indirectly than if I had charged for it.

For DM's Guild, I'm #21 on the list with 61 sales currently, if you want more data.
 

ZzarkLinux

First Post
I just visited the guild for the first time. Kudos to WotC and all you freelancers for offering such good content !

I just saw the 4e core book PDFs available. So I'm really glad I already sold my 4e hardcopies back in September ! This may subvert the Amazon market for D&D print products, maybe some local stores too since those don't offer PDFs either.

If you're worried about getting a "Single 1-Star Rating" from a grumpy buyer, then there have to be some tools for publisher recompense against "troll ratings". I'm sure there is a report button somewhere. Does re-releasing it flush all old ratings? Is it possible to ask a friend to buy it and rate it?
 


warfteiner

First Post
I believe that there are a number of ways to look at "pay what you want":

  • this is a product from a new designer
  • the designer is not seeking monetary compensation
  • the designer is not seeking any compensation
  • the product is known by the designer to be low-quality

Sometimes a designer will post a product just to get something posted. In my case, I posted two small articles - one about Kyuss, and the other about the Order of the Cerulean Sign - not because I was looking to make an influx of cash, but rather because I wanted to support the concept of the DM's Guild and creator-owned content by sharing products that were inherently important to me. I'd love to get feedback (after years as an actor, I've kinda grown to need it!) but I knew going into it that using "pay what you want" would equate to about a 5-10% paid-to-free ratio, which has held true. I can't promise that they will remain free forever, but for a bit I was pleasantly surprised to see Kyuss in the top 20 items.

To be frank, I love seeing PWYW items in the shop. Creator-owned content is ALWAYS a crapshoot, and it's not always because someone isn't a good designer - often, it's because their design methodology just does not mesh with how I want to play or interpret my game. I don't expect to see those entries, but I am more likely to consider them - seeing products from designers in the shop that are exclusively behind the paywall will lessen my chances of reviewing their work. In a book store or local game shop, I can crack open a sourcebook and thumb through it to get a taste of what I'm in for; with a digital purchase, regardless of the cash value, I have no way of knowing if I'm even interested in the work.

In the interest of fairness, my stuff can be found here - download it (even for free) if you like.


Please post a review if you have a few moments!
 

Curmudjinn

Explorer
I plan on eventually putting out some products, after I watch how the Guild plays out for a time. It looks like there are plenty of kinks to work out.
 


MwaO

Adventurer
I believe that there are a number of ways to look at "pay what you want":

  • this is a product from a new designer
  • the designer is not seeking monetary compensation
  • the designer is not seeking any compensation
  • the product is known by the designer to be low-quality

While those are possibilities, I don't think that's a good way to look at it given the outcomes. Namely, roughly half of the most popular items are PWYW. i.e. if you want compensation, one of the better routes to go is PWYW.

What I find really interesting though is that a lot of the popular PWYW items have high quality artwork. That's kind of suspicious.
 

I don't think the average person would be interested in wading through hundreds of mediocre to poor products looking for the handful of gems. I hope the rating system begins to work better as time passes. I routinely pay nothing for pay what you want products. If the publisher can't put a value on it, I won't.
 

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