D&D General 40 Million People Have Played D&D [UPDATED!]

I like the release of actual sales figures for the Starter Set. 126,000 in North America in 2014 (from the July release); 306,000 in North America in 2018. I wonder what we can extrapolate from that!
 


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Mercurius

Legend
40 million ever makes much more sense and is still quote positive considering that according to the BBC in 2004, 20 million had played the game since 1974. That means in 15 years, the number of players (who have ever played) has doubled.

1974-04 (30 years): 20 million
2005-19 (15 years): 20 million more
 

GreyLord

Legend
I question the assumption about native English speakers being the sole audience. English is not my first language, and it isn't for any of the people I play with IRL, but we still use the English copies of the PHB etc. Firstly because there are no Dutch translations, and secondly because even if there were, hardly anyone would buy them because we're all familiar *enough* with English.

I also question the figure of 40 million people that the original post says. Without knowing how they came up with this number, one cannot say if it is accurate, guesswork, or hyperbole.

Well, it seems they clarified it (responding without having read the rest of the thread yet).

The number is a hype number (no other hard numbers to back it up, such as PHB's sold total...etc.). If I said that 1 Billion people play Monopoly...that seems really impressive? Right.

Of course, I could have gotten that number from anywhere, or extrapolated it from anywhere.

NOW...if I had sold 300K copies of Monopoly in the last year...you might start wondering how I got 1 billion off of the 300K sold? If you take my extrapolation numbers, which averages the number of players as people per household that play (2-3 members per household, we go high to 3) which means we multiply the numbers sold by the number of people per household that probably play the family game, that still leaves us 999 million short.

Then you learn that this is pertaining to the numbers TOTAL for the entire lifetime that Monopoly has been around...it makes more sense.

In a likewise manner, this is a lifetime number. 40 million is the total that ever played the game...which makes the numbers of an impressive BG release lower most likely.

If we use standard measures, and say the 5e PHB has sold 2 million copies...and then say a minimum group needs 5 players (planned 4 players and DM) we could get a 10 million players or some such thing. That would be using traceable hard numbers (numbers of PHBs sold) and other factors to come to a reasonable number. We could say 3 was the estimated group playing, or even 10...but at least it's a traceable number.

Saying something like 40 million without other numbers to back it up can scare investors and others when it's just said out of the blue.

So...why say it?

The same reason that Nintendo constantly pushes how many consoles it's sold (normally, with some of the numbers they push when a console has been first released, I HIGHLY doubt it's the numbers sold through, which is different than sold). They want the impression that it is selling well and everyone is buying into it. This is good for marketing in some instances.

Microsoft and Xbox One tried to do a similar thing (saying Xbox ones sold...last figure I had is old where it was between 40-45 Million Xboxes) but Sony (which was typically reporting those sold through) was not helping things in some ways for those comparing sales. Xbox one is HIGHLY successful...but Sony PR is pretty darn good.

People want to be part of a successful thing (as this thread shows) and that includes D&D. Many times people don't look for hard numbers or even question the number (as you just did), or even look for something that could back a thing like that up (For example, when CoD says they have so many players online, they have a number to fall back on via their servers and how many were actually logged on and playing in a certain time period...but you cannot do that for TableTop games....so other things are needed to extrapolate those numbers).

The main reason to state reasons (such as 40 million D&D players, OR, 10-15 million active D&D players or those that have tried 5e, or other numbers) is to build hype and marketing. It is to make people feel that they are part of something...sometimes something BIG...and to encourage others who want to be part of the crowd to also jump in.

This thread is FULL of people that feel this way. They think it is absolutely awesome that it was reported that many people have played D&D. It makes them feel that their hobby is successful and they are part of something big. They don't want to question the hard numbers that it is derived from, but instead take the number to build further hype.

The problem, as I would point out, is that it can get out of hand to make certain expectations from those you want to sell related products, others involved with the company (stockholders if they aren't seeing the supposed money such should be bringing in with their calculations and such), investors and other things.

However, from a hype and brand viewpoint...just as this thread demonstrates...it can work wonderfully or great. The next step is that people then tell their friends...showing how successful this is and how many others are doing it and others ALSO want to try it out. Afterall...how can 40 million people be wrong?

If 40 million have done it or tried it...obviously there must be something to it...

And that is how it can help build momentum, even while momentum is already going...it can build it up even more.
 
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Henry

Autoexreginated
Which is different from my experience. We rotated DMing duties right from the get go. The notion of a single DM group never actually occurred to us until I got into 2e era. I wish more players would actually step up into the DMing role. Makes for MUCH better players.

I agree - I’m also of the opinion that, just as every DM owes it to themselves to be a player at some point, each player should try DMing at least once or twice, because it does give greater appreciation for both sides of the table in my experience.
 

Mercurius

Legend
I agree - I’m also of the opinion that, just as every DM owes it to themselves to be a player at some point, each player should try DMing at least once or twice, because it does give greater appreciation for both sides of the table in my experience.

Hmm. I understand your underlying point and agree with it, but think this statement misses the reality of the fact that a large number of players are very casual D&D fans and don't think about D&D between sessions. They show up to hang out and have fun, then go about their lives. They probably don't own any materials beyond a set of dice and maybe a Player's Handbook, and many not even that. It is hard for me to justify a "should" statement about these folks DMing.

For those that are more serious, I think your point applies - but that it is largely a moot point, because I would guess that the majority of serious fans are also DMs, or have DMed.
 

Henry

Autoexreginated
Hmm. I understand your underlying point and agree with it, but think this statement misses the reality of the fact that a large number of players are very casual D&D fans and don't think about D&D between sessions. They show up to hang out and have fun, then go about their lives. They probably don't own any materials beyond a set of dice and maybe a Player's Handbook, and many not even that. It is hard for me to justify a "should" statement about these folks DMing.

For those that are more serious, I think your point applies - but that it is largely a moot point, because I would guess that the majority of serious fans are also DMs, or have DMed.

Same applies for any hobby. Should someone study Kasparov and Fischer and read about strategy if they want to be better Chess players? Sure - but they can play Chess just fine for their entire lives and enjoy it without doing so.

As far as serious fans of D&D already being DMs, we have around 8 players in one of my groups who own rather large collections of dice and books, and about half have played for years and never DMed. In another group I play in, about the same thing - 6 players, and half are diehards who are still too afraid or try, or have just said “it’s not for them.” Anecdotal, but it leads me to suspect there’s a LOT of regular players out there who are pretty invested but still haven’t tried both sides of the table, I suspect because there’s always been someone else to step in and DM and save them from the intimidating proposition of running a game.

My personal belief is still the same that, regardless of whether they do or don’t, it’s still something that can contribute to being a more well-rounded player. Me trying skydiving or learning musical notation would likely make me a more well-rounded person - but I ain’t gonna, and i’m fully at peace with that.
 
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ad_hoc

(they/them)
I wonder what the actual number is then of currently active players.

A while ago the number was reported as 12-15 million.

25+ million sounds about right to me.
 


Other than English, D&D is currently in print in four other languages, with four more rolling out about now:

"GF9 partnered with Wizards of the Coast in 2017 to translate Dungeons & Dragons Fifth Edition into multiple languages and oversee local market partnerships (see “Parlez-Vous 'D&D'?”). The first editions were for French, German, Italian, and Spanish. A Portuguese edition for Brazil was also in the works, but was delayed due to a licensing dispute (see “GF9 Delays Brazilian Language Release of 'D&D'”).

I can't speak for other countries, but from what I hear, D&D5 is selling quite well in Germany, but the numbers are still negligible when compared to the English version (last thing I hear was that sales had crossed 6000 copies). In general, the number of players seems to be growing again (which is great), but the hobby is still an absolute niche.

Edit:
My numbers were outdated. Ulisses now reports that they have crossed 10000 copies of the core three books.
 
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