Lots of people read it because it was Miller + Lee. The general consensus is that its awful.
I know some people like his stuff, but I was never a fan of Jim Lee, and his work has been less and less interesting as time goes by. His art on the Hush storyline, and the recent Superman story were bad, but here it looks like he just wants to sell his cheesecake shots art pages.
Miller hasn't done anything of value since halfway through Sin City, and the dialogue in this piece of garbage makes even the awful DKR2 look good.
The one line everyone chooses to mock, "Are you dense? Are your retarded or something? Do you know who I am? I'm the goddamned Batman" is possibly the worst line of comic dialogue ever written.
The sexual overtones to the story "I've had my eye on him for a long time" , the random changing of Dick's origin (his parents were SHOT instead of fell? WTF? That means that everyone in attendance knows its murder, much hard to cover up) , the ridiculous take on Batman, the bad art, and the awful dialogue above make this story a top contender for worst book of the year.