Shades of Eternity
Legend
One of the things I get a real kick out of in worldbuilding is fake companies, corporations, and brands.
They do more than sell products—they leave an impression on the setting itself.
In cyberpunk worlds, corporations often become nations unto themselves. In post-apocalyptic settings, their logos and products become the fossils of the old world. Long after governments collapse, people still recognize the brand names.
Some of my favorite examples:
• Rifts: Northern Gun, Titan Robotics, and Golden Age Weapons all help define different corners of the setting. Then you have outsiders like the Splugorth and Naruni Enterprises selling bizarre alien technology right alongside them.
• Cyberpunk: Militech and Arasaka dominate the landscape. Their rivalry shapes politics, wars, economies, and the lives of ordinary people who get caught in the middle.
• Fallout: Where do you even begin? Vault-Tec, Nuka-Cola, RobCo, West Tek, General Atomics. The pre-war corporations are so iconic that they continue defining the world centuries after civilization collapsed.
Good fictional brands make a setting feel lived in. They create history, culture, and identity. Sometimes a single logo can tell you more about a world than a page of exposition.
What are your favorite fictional companies or brands from games, novels, movies, or RPG settings?
They do more than sell products—they leave an impression on the setting itself.
In cyberpunk worlds, corporations often become nations unto themselves. In post-apocalyptic settings, their logos and products become the fossils of the old world. Long after governments collapse, people still recognize the brand names.
Some of my favorite examples:
• Rifts: Northern Gun, Titan Robotics, and Golden Age Weapons all help define different corners of the setting. Then you have outsiders like the Splugorth and Naruni Enterprises selling bizarre alien technology right alongside them.
• Cyberpunk: Militech and Arasaka dominate the landscape. Their rivalry shapes politics, wars, economies, and the lives of ordinary people who get caught in the middle.
• Fallout: Where do you even begin? Vault-Tec, Nuka-Cola, RobCo, West Tek, General Atomics. The pre-war corporations are so iconic that they continue defining the world centuries after civilization collapsed.
Good fictional brands make a setting feel lived in. They create history, culture, and identity. Sometimes a single logo can tell you more about a world than a page of exposition.
What are your favorite fictional companies or brands from games, novels, movies, or RPG settings?
