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Paizo
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As I mentioned in my previous blog, Paizo found itself in a very interesting position as we came to the end of 2010. Never before in the history of tabletop RPGs was there a market leader that wasn't Dungeons & Dragons. Why is that important? Well, there are certain tasks that the tabletop RPG industry has always relegated to the top dog in the category—and chief amongst those was player acquisition.
Read this article at the Paizo blog.
Read this article at the Paizo blog.