D&D 5E D&D Cited in Hasbro Quarterly Report as Revenue Increase for Hasbro

Mistwell · Jan 29, 2015

I thought this deserved it's own thread.

As WrenOfWar wrote:

wrenofwar said:
It did well. They didn't release numbers but in their 10-Q for the quarter ended this September (which means only the PHB and MM had released and not for very long) they cite the brand as one of their revenue makers.

"In the quarter, higher net revenues from MONOPOLY, MAGIC: THE GATHERING, SIMON, DUNGEONS AND DRAGONS and OPERATION products were only partially offset by lower net revenues from other games brands, particularly BOP IT!, DUEL MASTERS and JENGA. In the first nine months of 2014, higher net revenues from MONOPOLY, MAGIC: THE GATHERING, SIMON, DUNGEONS AND DRAGONS, ELEFUN & FRIENDS and OPERATION products were more than offset by lower net revenues from other games brands, particularly BOP IT!, DUEL MASTERS, JENGA and TWISTER."

and

"The games category benefited from higher net revenues from MONOPOLY, MAGIC: THE GATHERING, DUNGEONS AND DRAGONS, SIMON, CONNECT 4 and OPERATION products in both the quarter and nine-month periods ended September 28, 2014."

In all these years I cannot recall WOTC once citing D&D in their revenue numbers specifically. I recall it being mentioned a couple of times for new launches or innovation or things like that, but not crediting it for higher revenue. Maybe I missed a point where they did mention it like that previously...

Queer Venger · Jan 29, 2015

Sign of good times for the D&D brand, really looking forward to more awesome 5e products

Gecko85 · Jan 29, 2015

And that was only through Sept. The Basic Set had been out a little over 2 months, the PHB 1 month, and the DMG and MM had not yet been released.

Bugleyman · Jan 29, 2015

On one hand, it's nice to see D&D mentioned. On the other hand, it was in the same breath as Connect 4.

Kramodlog · Jan 29, 2015

Not surprising. D&D went from "almost no revenues" to "we're launching a new edition!". Of course there will be "[...] higher net revenues [...]". I bet those net revenues increased when the PHB came out. Just when D&D reappeared on the iCv2 list. But corrolation doesn't always mean causation, right?

What will be interesting will be to see if that trend continues. There seems to be restructuring right now at D&D. Reminds me of 2010-11 and we know where that went. We'll see how everything goes.

DMZ2112 · Jan 29, 2015

Bugleyman said:
On one hand, it's nice to see D&D mentioned. On the other hand, it was in the same breath as Connect 4.

Speak for yourself; I'm waiting with bated breath for Four Degrees of Connection starrting Will Smith.

Hussar · Jan 29, 2015

goldomark said:
Not surprising. D&D went from "almost no revenues" to "we're launching a new edition!". Of course there will be "[...] higher net revenues [...]". I bet those net revenues increased when the PHB came out. Just when D&D reappeared on the iCv2 list. But corrolation doesn't always mean causation, right?

What will be interesting will be to see if that trend continues. There seems to be restructuring right now at D&D. Reminds me of 2010-11 and we know where that went. We'll see how everything goes.

Just to put this in context though, IIRC, D&D was never mentioned, not even once, in any revenue statement from Hasbro in both 3e and 4e. That's how tiny D&D has been.

doctorhook · Jan 29, 2015

Bugleyman said:
On one hand, it's nice to see D&D mentioned. On the other hand, it was in the same breath as Connect 4.

I spend more time talking about D&D, but Connect 4 will always hold top spot in my heart.

Astrosicebear · Jan 29, 2015

Oh to know the numbers.

Mark CMG · Jan 29, 2015

Hussar said:
Just to put this in context though, IIRC, D&D was never mentioned, not even once, in any revenue statement from Hasbro in both 3e and 4e. That's how tiny D&D has been.

IIRC? When folks say, "This is how rumors get started," you do realize they are talking about you, right?

Anyway, can you dig any of those older reports up? It's sounds ridiculous that new edition releases didn't trigger higher net revenues.

D&D 5E D&D Cited in Hasbro Quarterly Report as Revenue Increase for Hasbro

Mistwell

Crusty Old Meatwad (he/him)

Queer Venger

Dungeon Master is my Daddy

Gecko85

Explorer

Bugleyman

First Post

Kramodlog

Naked and living in a barrel

DMZ2112

Chaotic Looseleaf

Hussar

Legend

doctorhook

Legend

Astrosicebear

First Post

Mark CMG

Creative Mountain Games

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