Yea, my wife and I are finding this out since we are suing a contractor that rebuilt our roof a couple of years ago when a tree fell on it, and the team he had on it did a less than stellar job.
Which in itself is a mischaracterization. The Luddites were advocating for the RESPONSIBLE use of technology, ie what we are doing now with AI. The Luddites were smeared by a PR campaign by the new factory owners.
There was a fascinating program on NPR a couple of years ago, and a fascinating...
Assuming that Ernie has trademarked that logo and phrase (which he should have if he wants it to mean anything), then he absolutely NEEDS to be aware of it. Otherwise he risks loosing control of it.