Marc Radle
Legend
The newest trailer is pretty awesome!
Trailer Deadpool & Wolverine | Official Trailer
So if we putting on our business glasses, there are a few key factors:
- On the one hand, the rated R deadpool has worked. Its made killer money for both 1 and 2. Why rock the boat.
- On the other, stats show time and time again that R rated movies tend to underperform compared to PG-13 counterparts. This is a consistent and repeatable trend noted in the industry again and again.
Ruin Explorer
Legend
Oh for sure it would have had a ton of blowback. But Disney made loads of bad to extremely bad decisions in a row, so it wouldn't have been hugely surprising. Luckily as the bad decisions piled up and COVID acted as a brake on their ability to output shows, they seem to have gained a better perspective.
Yeah pretty much exactly.
Indeed. Looking purely at "typical" cinema box-office performance is short-sighted in a way that the Disney of say, 20 years ago, simply wasn't. With a brand like Disney or the MCU, you need to keep an eye on longer-term prestige and how things are regarded, and the general value of the brand. I would offer that the MCU as a brand has been significantly degraded by a series of fundamentally mediocre movies and TV shows. People are welcome to say they personally enjoyed them - but that's true of every banal and deeply mediocre movie/show. It's clear that on a broader level, they've been chipping away at their own brand. They need to put out something that's more than merely mediocre or "okay" or "I thought it was fine", even if it sells slightly fewer tickets domestically.
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Ryujin
Legend
Part of the way that production companies look at box office is the massive returns they get. They see that they're bringing in $600M on a $400M budget and call everything good. What they don't see is ROI on smaller budget films. When you spend "just" $60M on a "smaller budget" film and then it brings in $750M world wide, like the original "Deadpool" did, you should be taking serious notice. That's real profit. The sort that keeps you in the black.
Enevhar Aldarion
Hero
C'mon people, as soon as they changed Disney Plus to have mature settings for profiles and added the first two Deadpool movies, the R-rated versions, to the service, I knew for sure this one would keep the R rating. As for a PG-13 rating, the first two both had an edited PG-13 version released on DVD in the US, and I am sure this one will too, so that people who do not watch R movies can still enjoy it.
Also, I would be surprised if Ryan Reynolds would go along with a PG-13 Deadpool movie. And doing a Deadpool movie without Reynolds at this point seems like a bad choice.
(He'd probably go along with playing Deadpool in a PG-13 movie, as long as it's not a movie primarily about Deadpool. I could totally see him show up in an X-Men movie and complain about not being able to curse.)
Not my original idea, but imagine a PG-13 movie where Deadpool spent the whole runtime worrying about when to use "the one F-Bomb" that a PG-13 movie is typically allowed... and he keeps cutting Wolverine off from saying it, uses loud props to censor Wolverine using it... and then deep in Act III, someone like Scott or Jean or Jubilee drops it casually
Ryujin
Legend
I distinctly remember seeing a movie that used that trope, but can't for the life of me remember what movie it was.
You're thinking about the one with Christian Slater?
Ryujin
Legend
Possibly?
