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A New Digital Direction for Wizards?
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<blockquote data-quote="talien" data-source="post: 7709188" data-attributes="member: 3285"><p>When Chris Cocks, the recently-named CEO of Wizards of the Coast, took on his new position we speculated how his digital gaming background, strongly grounded in <em>Magic: The Gathering</em>, might influence the company's vision. Thanks to a <a href="http://company.wizards.com/article/news/making-moves" target="_blank">letter he released in January</a>, we have a bit more insight into how he plans to translate his vision into reality.</p><p></p><p style="text-align: center">[ATTACH=full]117871[/ATTACH]</p><h3>Virtual Magic</h3><p>Cocks mentioned <em>Magic: The Gathering </em>and <em>Dungeons & Dragons </em>in the same paragraph, implying equal footing. This is new for the CEO role, <a href="http://www.enworld.org/forum/showthread.php?488519-D-amp-D-CEOs-The-Wizards-of-the-Coast-Years" target="_blank">who previously focused primarily on the money making card game</a>:</p><p></p><p>There's good reason for why past CEOs have been cagey about discussing the two brands in the same breath -- the tension between the<em> Magic: The Gathering</em> and <em>Dungeons & Dragons </em>divisions is well-documented. There have been no less than <a href="http://www.enworld.org/forum/content.php?3006-Where-Has-the-Magic-Gone" target="_blank">three attempts</a> to make a <em>Magic: The Gathering </em>role-playing game, all thwarted by concerns that one brand would somehow harm the other. That seems to have changed with Cocks' arrival, which precipitated a Fifth Edition <em>Dungeons & Dragons </em><a href="http://magic.wizards.com/en/articles/archive/feature/plane-shift-zendikar-2016-04-27" target="_blank">campaign supplement</a> that roughly sketched out a <em>Magic: The Gathering </em>setting. It was warmly received. There's no way to know for sure if Cocks' influence was the reason for the sudden change of heart, but it seems likely that the CEO's background certainly helped pave the way for future cross pollination of Wizards' most successful franchises.</p><p></p><p>Cocks also specifically referenced augmented reality gaming. We discussed how D&D in particular is <a href="http://www.enworld.org/forum/content.php?3465-Where-is-Tabletop-RPG%92s-Pokemon-Go" target="_blank">ripe for an augmented reality supporting app</a> that helps visualize certain aspects of D&D through a user's phone.</p><h3>Digital Yet Again</h3><p>Wizards' frustrating inability to launch a comprehensive digital platform is well-known amongst D&D fans. Cocks focuses primarily on <em>Magic: The Gathering </em>but he does reference "other Wizards games":</p><p></p><p>For D&D, the virtual tabletop is probably the most likely candidate for a "reimagined digital version" -- and in this regard WOTC has largely ceded ground to Roll20 and Fantasy Grounds. You can read more about the history of WOTC's attempts and failures at replicating D&D online <a href="http://www.enworld.org/forum/content.php?2963-D-D-Does-Digital-Part-II-Virtual-Tabletops" target="_blank">in this article.</a></p><h3>The Return of Forums?</h3><p>Finally, Cocks referenced connecting players online:</p><p></p><p>Again, WOTC's track record here isn't great, with the most recent issue being the <a href="http://www.enworld.org/forum/content.php?2997-D-D-Does-Digital-Part-IV-Online-Communities" target="_blank">complete removal of all of WOTC's digital forums for D&D</a> .</p><h3>Where Do We Go from Here?</h3><p>Scott Thorne at ICv2 <a href="http://icv2.com/articles/columns/view/36577/rolling-initiative-pre-releases-future-wotc" target="_blank">notes one curious discrepancy</a> :</p><p></p><p>Cocks' letter is grand on vision and short on details, but directionally it addresses three major weaknesses in WOTC's attempts to move D&D and its other properties to the next stage. In a connected, digital world, WOTC's D&D remains stubbornly analogue with much of the need to play and connect filled by third parties. Cocks' record as a digital gamer and his willingness to experiment is a promising sign that WOTC will return with a comprehensive digital strategy in the near future. We can only hope.</p></blockquote><p></p>
[QUOTE="talien, post: 7709188, member: 3285"] When Chris Cocks, the recently-named CEO of Wizards of the Coast, took on his new position we speculated how his digital gaming background, strongly grounded in [I]Magic: The Gathering[/I], might influence the company's vision. Thanks to a [URL='http://company.wizards.com/article/news/making-moves']letter he released in January[/URL], we have a bit more insight into how he plans to translate his vision into reality. [CENTER][ATTACH type="full" alt="Chris_Cocks_Headshot.jpg"]117871[/ATTACH][/CENTER] [HEADING=2]Virtual Magic[/HEADING] Cocks mentioned [I]Magic: The Gathering [/I]and [I]Dungeons & Dragons [/I]in the same paragraph, implying equal footing. This is new for the CEO role, [URL='http://www.enworld.org/forum/showthread.php?488519-D-amp-D-CEOs-The-Wizards-of-the-Coast-Years']who previously focused primarily on the money making card game[/URL]: There's good reason for why past CEOs have been cagey about discussing the two brands in the same breath -- the tension between the[I] Magic: The Gathering[/I] and [I]Dungeons & Dragons [/I]divisions is well-documented. There have been no less than [URL='http://www.enworld.org/forum/content.php?3006-Where-Has-the-Magic-Gone']three attempts[/URL] to make a [I]Magic: The Gathering [/I]role-playing game, all thwarted by concerns that one brand would somehow harm the other. That seems to have changed with Cocks' arrival, which precipitated a Fifth Edition [I]Dungeons & Dragons [/I][URL='http://magic.wizards.com/en/articles/archive/feature/plane-shift-zendikar-2016-04-27']campaign supplement[/URL] that roughly sketched out a [I]Magic: The Gathering [/I]setting. It was warmly received. There's no way to know for sure if Cocks' influence was the reason for the sudden change of heart, but it seems likely that the CEO's background certainly helped pave the way for future cross pollination of Wizards' most successful franchises. Cocks also specifically referenced augmented reality gaming. We discussed how D&D in particular is [URL='http://www.enworld.org/forum/content.php?3465-Where-is-Tabletop-RPG%92s-Pokemon-Go']ripe for an augmented reality supporting app[/URL] that helps visualize certain aspects of D&D through a user's phone. [HEADING=2]Digital Yet Again[/HEADING] Wizards' frustrating inability to launch a comprehensive digital platform is well-known amongst D&D fans. Cocks focuses primarily on [I]Magic: The Gathering [/I]but he does reference "other Wizards games": For D&D, the virtual tabletop is probably the most likely candidate for a "reimagined digital version" -- and in this regard WOTC has largely ceded ground to Roll20 and Fantasy Grounds. You can read more about the history of WOTC's attempts and failures at replicating D&D online [URL='http://www.enworld.org/forum/content.php?2963-D-D-Does-Digital-Part-II-Virtual-Tabletops']in this article.[/URL] [HEADING=2]The Return of Forums?[/HEADING] Finally, Cocks referenced connecting players online: Again, WOTC's track record here isn't great, with the most recent issue being the [URL='http://www.enworld.org/forum/content.php?2997-D-D-Does-Digital-Part-IV-Online-Communities']complete removal of all of WOTC's digital forums for D&D[/URL] . [HEADING=2]Where Do We Go from Here?[/HEADING] Scott Thorne at ICv2 [URL='http://icv2.com/articles/columns/view/36577/rolling-initiative-pre-releases-future-wotc']notes one curious discrepancy[/URL] : Cocks' letter is grand on vision and short on details, but directionally it addresses three major weaknesses in WOTC's attempts to move D&D and its other properties to the next stage. In a connected, digital world, WOTC's D&D remains stubbornly analogue with much of the need to play and connect filled by third parties. Cocks' record as a digital gamer and his willingness to experiment is a promising sign that WOTC will return with a comprehensive digital strategy in the near future. We can only hope. [/QUOTE]
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