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another rpg industry doomsday article (merged: all 3 "Mishler Rant" threads)
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<blockquote data-quote="tylerthehobo" data-source="post: 4866614" data-attributes="member: 24621"><p>I realize you're quoting the author's logic, which is largely sound, and applying it to the core books, but my take from a marketing perspective would be that WotC (and even TSR back in the day) is applying the "Give away the razor, sell the blades" model that Gillette has applied to their razors for about a century. Make the core products hyper-affordable (or even a loss leader like the XBox is) and make the money off of the ancillary products (the blades for a razor, the modules/accessories for d&d, and the games for XBox). </p><p></p><p>Not saying it's right or wrong of them to assume that - just saying I think that's what's at work here.</p></blockquote><p></p>
[QUOTE="tylerthehobo, post: 4866614, member: 24621"] I realize you're quoting the author's logic, which is largely sound, and applying it to the core books, but my take from a marketing perspective would be that WotC (and even TSR back in the day) is applying the "Give away the razor, sell the blades" model that Gillette has applied to their razors for about a century. Make the core products hyper-affordable (or even a loss leader like the XBox is) and make the money off of the ancillary products (the blades for a razor, the modules/accessories for d&d, and the games for XBox). Not saying it's right or wrong of them to assume that - just saying I think that's what's at work here. [/QUOTE]
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another rpg industry doomsday article (merged: all 3 "Mishler Rant" threads)
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