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<blockquote data-quote="Leviatham" data-source="post: 5987728" data-attributes="member: 50740"><p>In terms of brand management, not particularly confident. I haven't got to this poll in time to vote, alas.</p><p></p><p>In terms of game design, my feeling is that they'll nail it with 5th Ed, and will screw it with the deployment.</p><p></p><p>They are indeed cranking up communication with the fan base to make sure they bring something as many people as possible will like. And I think they'll achieve a great percentage of that goal.</p><p></p><p>Considering their history of not supporting players with tons of printed adventures and producing mostly fluff in print, I don't have any reason to believe they'll change that. Actually, let me rephrase that. I think they'll change for a bit until someone from high up in HASBRO says "we have to produce more fluff because it sells more units" and then we'll be back to square 1.</p><p></p><p>In terms of production I think they'll go for good production values and average art direction (like 4th Ed.) and will barely tackle the racism/sexism in their artwork. </p><p></p><p>I agree with what's been said that concentrating on the products the understand and getting rid of some electronic media is a good move. I am sorry for the people who no longer work on those projects, and I am sorry they didn't work out because they looked fun, but I think it's the right decision in the long run.</p><p></p><p>In terms of advertising (part of brand management) they will do what they are still doing. Sweet F.A. If anything, they will do a liiiiitle bit to start with. It'll work and then they'll be told "right, you have your players back now. You don't need so much marketing any-more" and that'll be the end of it. Oh, and I'm not expecting to see anything marketing wise outside the USA and, maybe, Canada. We'll see.</p><p></p><p>So I have great deal of confidence in them coming up with a great game that will be poorly managed.</p></blockquote><p></p>
[QUOTE="Leviatham, post: 5987728, member: 50740"] In terms of brand management, not particularly confident. I haven't got to this poll in time to vote, alas. In terms of game design, my feeling is that they'll nail it with 5th Ed, and will screw it with the deployment. They are indeed cranking up communication with the fan base to make sure they bring something as many people as possible will like. And I think they'll achieve a great percentage of that goal. Considering their history of not supporting players with tons of printed adventures and producing mostly fluff in print, I don't have any reason to believe they'll change that. Actually, let me rephrase that. I think they'll change for a bit until someone from high up in HASBRO says "we have to produce more fluff because it sells more units" and then we'll be back to square 1. In terms of production I think they'll go for good production values and average art direction (like 4th Ed.) and will barely tackle the racism/sexism in their artwork. I agree with what's been said that concentrating on the products the understand and getting rid of some electronic media is a good move. I am sorry for the people who no longer work on those projects, and I am sorry they didn't work out because they looked fun, but I think it's the right decision in the long run. In terms of advertising (part of brand management) they will do what they are still doing. Sweet F.A. If anything, they will do a liiiiitle bit to start with. It'll work and then they'll be told "right, you have your players back now. You don't need so much marketing any-more" and that'll be the end of it. Oh, and I'm not expecting to see anything marketing wise outside the USA and, maybe, Canada. We'll see. So I have great deal of confidence in them coming up with a great game that will be poorly managed. [/QUOTE]
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