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<blockquote data-quote="Upper_Krust" data-source="post: 5767763" data-attributes="member: 326"><p>Howdy Plane Sailing! <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" class="smilie smilie--sprite smilie--sprite1" alt=":)" title="Smile :)" loading="lazy" data-shortname=":)" /></p><p></p><p></p><p></p><p><img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" class="smilie smilie--sprite smilie--sprite9" alt=":eek:" title="Eek! :eek:" loading="lazy" data-shortname=":eek:" /></p><p></p><p>I meant to add...</p><p></p><p>- Give the boxes more depth than the contents require so that you can use them to contain later supplements.</p><p></p><p></p><p></p><p>I think they have to do it.</p><p></p><p>I think the main problem with D&D (RPGs in general) is appealing to new customers. Not only is there a bewildering choice of DOZENs of books, but it won't be apparent to the casual customer, what they should buy.</p><p></p><p>The boxed set approach solves that.</p><p></p><p>Strong colour-coding with the design will also help people keep track of what books they need. Although I think the original OD&D boxed set colours were too overwhelming (in terms of the amount of flat colour to artwork, the colours dominated too much), I'd probably have the front colour like a big letter 'D' maybe with a thin left stroke and bolder right stroke.</p><p></p><p>Red (Box & Supplements) Basic Game (Levels 1-10)</p><p>Green (Box & Supplements) Advanced Game (Levels 11-20)</p><p>Blue (Box & Supplements) Expert Game (Levels 21-30)</p><p>White (Supplements) Neutral (non-tier specific) material (like campaign settings)</p><p>Gold (Box & Supplements) potential (Master Game?) Immortals Tier material</p><p></p><p>So a customer can go into the store and they know they just need one product to play the game. They don't need 3 books, a set of dice, miniatures, to photocopy character sheets in one of the books, maps and so on. Everything is self-contained within the box and you can start play within 30 minutes of opening it and familiarising yourself with the contents.</p><p></p><p>Since OD&D, there has been no real colour coding attempt. Thats okay if you have maybe half a dozen products, but when you have 30-40 books and supplements it can be hard for the casual customer to know which from which.</p><p></p><p>If instead you have strong colour thematic design. You have a Red Box and red trade-dressed supplements clearly marked:</p><p></p><p>Basic Game: EXPANSION BOOK 1 - PLAYERS HANDBOOK</p><p>Basic Game: EXPANSION BOOK 2 - MONSTER MANUAL</p><p>Basic Game: EXPANSION BOOK 3 - ADVENTURE (which basically contains the Dungeon Master's Guide portion of the material. Why have books for detailing traps or new magic items when you can create an adventure and use those traps/items within the adventure and showcase them then and there).</p></blockquote><p></p>
[QUOTE="Upper_Krust, post: 5767763, member: 326"] Howdy Plane Sailing! :) :o I meant to add... - Give the boxes more depth than the contents require so that you can use them to contain later supplements. I think they have to do it. I think the main problem with D&D (RPGs in general) is appealing to new customers. Not only is there a bewildering choice of DOZENs of books, but it won't be apparent to the casual customer, what they should buy. The boxed set approach solves that. Strong colour-coding with the design will also help people keep track of what books they need. Although I think the original OD&D boxed set colours were too overwhelming (in terms of the amount of flat colour to artwork, the colours dominated too much), I'd probably have the front colour like a big letter 'D' maybe with a thin left stroke and bolder right stroke. Red (Box & Supplements) Basic Game (Levels 1-10) Green (Box & Supplements) Advanced Game (Levels 11-20) Blue (Box & Supplements) Expert Game (Levels 21-30) White (Supplements) Neutral (non-tier specific) material (like campaign settings) Gold (Box & Supplements) potential (Master Game?) Immortals Tier material So a customer can go into the store and they know they just need one product to play the game. They don't need 3 books, a set of dice, miniatures, to photocopy character sheets in one of the books, maps and so on. Everything is self-contained within the box and you can start play within 30 minutes of opening it and familiarising yourself with the contents. Since OD&D, there has been no real colour coding attempt. Thats okay if you have maybe half a dozen products, but when you have 30-40 books and supplements it can be hard for the casual customer to know which from which. If instead you have strong colour thematic design. You have a Red Box and red trade-dressed supplements clearly marked: Basic Game: EXPANSION BOOK 1 - PLAYERS HANDBOOK Basic Game: EXPANSION BOOK 2 - MONSTER MANUAL Basic Game: EXPANSION BOOK 3 - ADVENTURE (which basically contains the Dungeon Master's Guide portion of the material. Why have books for detailing traps or new magic items when you can create an adventure and use those traps/items within the adventure and showcase them then and there). [/QUOTE]
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