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Hasbro CEO Chris Cox, "I would say that the underlying thesis of our D&D business is all about digital,”
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<blockquote data-quote="Alzrius" data-source="post: 9094223" data-attributes="member: 8461"><p>To be fair, the focus on digital is something we've known for a while now. It's not like this latest quote is a "mask slips off" moment; we got that back in January (if not long before), with all the leaks about the focus on the VTT.</p><p></p><p>At this point, there's been enough reveals, leaks, quotes, and analyses to make it clear that what we already knew is, in fact, actually the case: that while the guys working on the game care about it (at least somewhat), the people actually running the show see it as a brand to be exploited for profit-generation, and they think the best way to do that is with a big digital push (among several other initiatives, such as the movie, licensing out a few high-profile novels, etc.).</p><p></p><p>Ultimately, while the people writing the books are doing the best they can (albeit as a fractious collective rather than a unified whole), the game is ultimately going to be moved according to profitability more than artistry. Which has always been the case, but now it's being done by C-suite executives who don't understand their own product, rather than gamers who were playing at knowing how to run a business.</p></blockquote><p></p>
[QUOTE="Alzrius, post: 9094223, member: 8461"] To be fair, the focus on digital is something we've known for a while now. It's not like this latest quote is a "mask slips off" moment; we got that back in January (if not long before), with all the leaks about the focus on the VTT. At this point, there's been enough reveals, leaks, quotes, and analyses to make it clear that what we already knew is, in fact, actually the case: that while the guys working on the game care about it (at least somewhat), the people actually running the show see it as a brand to be exploited for profit-generation, and they think the best way to do that is with a big digital push (among several other initiatives, such as the movie, licensing out a few high-profile novels, etc.). Ultimately, while the people writing the books are doing the best they can (albeit as a fractious collective rather than a unified whole), the game is ultimately going to be moved according to profitability more than artistry. Which has always been the case, but now it's being done by C-suite executives who don't understand their own product, rather than gamers who were playing at knowing how to run a business. [/QUOTE]
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Hasbro CEO Chris Cox, "I would say that the underlying thesis of our D&D business is all about digital,”
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