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Hasbro CEO optimistic about AI in D&D and MTG’s future
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<blockquote data-quote="Jer" data-source="post: 9288952" data-attributes="member: 19857"><p>It's on the "investor buzzword bingo sheet" right now. Everyone has to find a way to shoehorn it into things that investors might be reading. The audience for the interview is the folks who read VentureBeat which means talking about the things on the bingo card.</p><p></p><p></p><p>I think folks are still right to be leery of it all. Generative AI is being hyped as a replacement for creativity and therefore a replacement for creative people. It isn't - it's at best a way to prompt your own brain into thinking of somethings you might not have thought of before, at worst it gives you generic drivel you could have come up with yourself - but it's being hyped that way. So the thought that Wizards could decide to replace actual artists on MtG with AI generated art trained from the original artists is something you expect a corporation to be doing. </p><p></p><p>Now what I think is actually going on is a) investor buzzword bingo - Cocks's primary job as CEO is seen by investors as making sure share price number go up and b) more investment in making a Peppa Pig chatbot that is safe for kids to use than anything going on on the WotC side of things. The question was framed from the perspective of a Wheel of Time LLM chatbot and he started his answer with references to D&D and MtG, but he threw in the Peppa Pig reference out of nowhere. Seriously - a plush Peppa Pig that actually holds conversations with a kid in Peppa's voice? Might as well let them print money. I can see how that would be on his mind.</p><p></p><p>But that doesn't mean folks are wrong to be wary of Hasbro. They're a big corporation - in the end they'll do what's best for their stock price. The trick to keeping them from doing stupid things is to make loud public outcries when they make motions towards doing stupid things. If it looks like bad PR is going to tank their share price they'll change direction pretty quick.</p></blockquote><p></p>
[QUOTE="Jer, post: 9288952, member: 19857"] It's on the "investor buzzword bingo sheet" right now. Everyone has to find a way to shoehorn it into things that investors might be reading. The audience for the interview is the folks who read VentureBeat which means talking about the things on the bingo card. I think folks are still right to be leery of it all. Generative AI is being hyped as a replacement for creativity and therefore a replacement for creative people. It isn't - it's at best a way to prompt your own brain into thinking of somethings you might not have thought of before, at worst it gives you generic drivel you could have come up with yourself - but it's being hyped that way. So the thought that Wizards could decide to replace actual artists on MtG with AI generated art trained from the original artists is something you expect a corporation to be doing. Now what I think is actually going on is a) investor buzzword bingo - Cocks's primary job as CEO is seen by investors as making sure share price number go up and b) more investment in making a Peppa Pig chatbot that is safe for kids to use than anything going on on the WotC side of things. The question was framed from the perspective of a Wheel of Time LLM chatbot and he started his answer with references to D&D and MtG, but he threw in the Peppa Pig reference out of nowhere. Seriously - a plush Peppa Pig that actually holds conversations with a kid in Peppa's voice? Might as well let them print money. I can see how that would be on his mind. But that doesn't mean folks are wrong to be wary of Hasbro. They're a big corporation - in the end they'll do what's best for their stock price. The trick to keeping them from doing stupid things is to make loud public outcries when they make motions towards doing stupid things. If it looks like bad PR is going to tank their share price they'll change direction pretty quick. [/QUOTE]
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