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Is a Kickstarter for this Epic Bestiary book a good idea?
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<blockquote data-quote="Upper_Krust" data-source="post: 8581985" data-attributes="member: 326"><p>...as I mentioned over in the cosmic power levels thread...</p><p></p><p>I have been studying up on Kickstarter and they are saying do about 6-12 months of a prelaunch campaign before you launch the actual Kickstarter. The problem with that is they say also have the product ready (or 80-90% ready) before you start the pre-launch, so you have stuff to show. Clearly with procrastinating being my Achilles' Heel, I'll want as much done as possible.</p><p></p><p>I don't see myself sitting on this book for 6-12 months after its finished, but I will need at least a few months to build up an email list when I start my launch page. </p><p></p><p>I am happy to set a $5000 <strong>Funded total</strong>, even though that is well below my break even point. </p><p></p><p>Assuming I have less than 300 backers wanting a print copy (and that's a fairly safe assumption) my plan is to still have 300 copies printed (just under $8000) and hope to sell them over the subsequent 12 months on either Amazon or Ebay. Printing 300 means each will only cost $25, whereas anything under 300 copies is about $33 per book or more. </p><p></p><p>As noted before the <strong>Reward Tiers</strong> will be:</p><p></p><p>$25 - PDF</p><p>$55 - Hardcover 320 page book + PDF</p><p>$85 - Slipcase + Signed Hardcover 320 page book + PDF</p><p></p><p>So I am not going too crazy on the Rewards - I may have something extra for those who pledge in the first 48 hours (still working on that). I may also have an add-on for a miniature from the book (but still very early days on that idea - I am not sure it will be feasible.).</p><p></p><p><strong>Stretch Goals</strong> (my current thinking at least):</p><p></p><p>$6000 - Monster Stats Chart Card printed out</p><p>$8000 - Bookmark Beast, an additional epic monster on a bookmark.</p><p>$11,000 - Extra colour art commissioned</p><p>$15,000 - Extra colour art commissioned</p><p>$20,000 - Extra colour art commissioned</p><p>$26,000 - Extra colour art commissioned</p><p></p><p>While the book has a ton of art (90 or so illustrations) it will be 90% black & white (albeit I am experimenting with adding spot colour to some of the B&W art). What colour art I have (and will have - still some pieces to commission) is good but currently at best I will have 8-10 full colour pages inside the book. So using stretch goals to boost that amount seems like a good idea.</p><p></p><p>If anyone has any thoughts, comments or suggestions on the above feel free to let me know.</p></blockquote><p></p>
[QUOTE="Upper_Krust, post: 8581985, member: 326"] ...as I mentioned over in the cosmic power levels thread... I have been studying up on Kickstarter and they are saying do about 6-12 months of a prelaunch campaign before you launch the actual Kickstarter. The problem with that is they say also have the product ready (or 80-90% ready) before you start the pre-launch, so you have stuff to show. Clearly with procrastinating being my Achilles' Heel, I'll want as much done as possible. I don't see myself sitting on this book for 6-12 months after its finished, but I will need at least a few months to build up an email list when I start my launch page. I am happy to set a $5000 [B]Funded total[/B], even though that is well below my break even point. Assuming I have less than 300 backers wanting a print copy (and that's a fairly safe assumption) my plan is to still have 300 copies printed (just under $8000) and hope to sell them over the subsequent 12 months on either Amazon or Ebay. Printing 300 means each will only cost $25, whereas anything under 300 copies is about $33 per book or more. As noted before the [B]Reward Tiers[/B] will be: $25 - PDF $55 - Hardcover 320 page book + PDF $85 - Slipcase + Signed Hardcover 320 page book + PDF So I am not going too crazy on the Rewards - I may have something extra for those who pledge in the first 48 hours (still working on that). I may also have an add-on for a miniature from the book (but still very early days on that idea - I am not sure it will be feasible.). [B]Stretch Goals[/B] (my current thinking at least): $6000 - Monster Stats Chart Card printed out $8000 - Bookmark Beast, an additional epic monster on a bookmark. $11,000 - Extra colour art commissioned $15,000 - Extra colour art commissioned $20,000 - Extra colour art commissioned $26,000 - Extra colour art commissioned While the book has a ton of art (90 or so illustrations) it will be 90% black & white (albeit I am experimenting with adding spot colour to some of the B&W art). What colour art I have (and will have - still some pieces to commission) is good but currently at best I will have 8-10 full colour pages inside the book. So using stretch goals to boost that amount seems like a good idea. If anyone has any thoughts, comments or suggestions on the above feel free to let me know. [/QUOTE]
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Is a Kickstarter for this Epic Bestiary book a good idea?
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