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Late, lamented (or unlamented) fast-food chains
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<blockquote data-quote="kenobi65" data-source="post: 2797964" data-attributes="member: 1515"><p>A&W is now owned by the same company (YUM!; seriously, that's their name, they're a client of mine) that also owns KFC, Taco Bell, Pizza Hut, and Long John Silver's. </p><p></p><p>While there are very few of the old-style A&W drive-ins left, what you're seeing more of now are "combo" restaurants...for example, an A&W sharing a building, and a kitchen, with a Long John Silver's or a Taco Bell. </p><p></p><p></p><p></p><p>They're still around, though there may not be any in your area any more. They grew way too fast in the mid '90s, and have struggled mightily for years. McDonald's owns them now.</p><p></p><p></p><p></p><p>Because they're more-or-less national chains, even though they aren't in every single market, and it's more efficient for them to buy ad space nationally than in each market that they're in (and avoid the markets that they're not).</p><p></p><p>I know what you mean about Sonic ads; I've eaten there a few times when I've been out west, and really like them, but there aren't any in Chicago (the nearest ones look to be in St. Louis). Sonic is coast-to-coast, but they have pretty much avoided the northern states. I have a feeling it's because their concept is a drive-in (they generally have *no* inside dining area), and that may not work too well in places where it's really cold for a good chunk of the year.</p></blockquote><p></p>
[QUOTE="kenobi65, post: 2797964, member: 1515"] A&W is now owned by the same company (YUM!; seriously, that's their name, they're a client of mine) that also owns KFC, Taco Bell, Pizza Hut, and Long John Silver's. While there are very few of the old-style A&W drive-ins left, what you're seeing more of now are "combo" restaurants...for example, an A&W sharing a building, and a kitchen, with a Long John Silver's or a Taco Bell. They're still around, though there may not be any in your area any more. They grew way too fast in the mid '90s, and have struggled mightily for years. McDonald's owns them now. Because they're more-or-less national chains, even though they aren't in every single market, and it's more efficient for them to buy ad space nationally than in each market that they're in (and avoid the markets that they're not). I know what you mean about Sonic ads; I've eaten there a few times when I've been out west, and really like them, but there aren't any in Chicago (the nearest ones look to be in St. Louis). Sonic is coast-to-coast, but they have pretty much avoided the northern states. I have a feeling it's because their concept is a drive-in (they generally have *no* inside dining area), and that may not work too well in places where it's really cold for a good chunk of the year. [/QUOTE]
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