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Pathfinder, Cthulhu, Level Up: D&D Competitors Start To Sell Out
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<blockquote data-quote="Jer" data-source="post: 8917805" data-attributes="member: 19857"><p>Perception of growth is as important as revenue to Hasbro where the D&D brand is concerned. Maybe moreso.</p><p></p><p>The whole reason they got themselves into this pickle is because they decided that the D&D brand was "undermonetized" and sought to correct that "problem". The reason they thought it was undermonetized is that it's a brand that has seen phenomenal growth in the last 5 or so years and yet doesn't make them a whole lot of money per player in the game because most non-DM players buy a PHB (if that) and nothing else. And the ratio of DMs to Players means there are a whole lot of people playing the game that Wizards makes almost no money from. This whole saga is because they thought they had a clever plan to get players to buy more stuff but they also thought it depended on kneecapping the OGL and the SRD so other people couldn't horn in on their monetization plans.</p><p></p><p>if the growth in D&D stops because of this - or even just slows a bit - it may put a very large crimp into their very stupid plans.</p><p></p><p>(And their plans are stupid. Having a VTT offering that you charge for is fine - no problems there. But thinking you've finally cracked the nut that every ttrpg game company since TSR was founded has run afoul of and that you're going to solve it by using video game micropayments and digital loot boxes is hilariously bad. It really shows that the folks at the top of Wizards right now not only don't understand the market that they've lucked themselves into, they don't even understand the game they produce.)</p></blockquote><p></p>
[QUOTE="Jer, post: 8917805, member: 19857"] Perception of growth is as important as revenue to Hasbro where the D&D brand is concerned. Maybe moreso. The whole reason they got themselves into this pickle is because they decided that the D&D brand was "undermonetized" and sought to correct that "problem". The reason they thought it was undermonetized is that it's a brand that has seen phenomenal growth in the last 5 or so years and yet doesn't make them a whole lot of money per player in the game because most non-DM players buy a PHB (if that) and nothing else. And the ratio of DMs to Players means there are a whole lot of people playing the game that Wizards makes almost no money from. This whole saga is because they thought they had a clever plan to get players to buy more stuff but they also thought it depended on kneecapping the OGL and the SRD so other people couldn't horn in on their monetization plans. if the growth in D&D stops because of this - or even just slows a bit - it may put a very large crimp into their very stupid plans. (And their plans are stupid. Having a VTT offering that you charge for is fine - no problems there. But thinking you've finally cracked the nut that every ttrpg game company since TSR was founded has run afoul of and that you're going to solve it by using video game micropayments and digital loot boxes is hilariously bad. It really shows that the folks at the top of Wizards right now not only don't understand the market that they've lucked themselves into, they don't even understand the game they produce.) [/QUOTE]
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