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General Tabletop Discussion
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Question for the Paizo folks regarding D&D's state of today
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<blockquote data-quote="Saracenus" data-source="post: 5430924" data-attributes="member: 47839"><p>That is not what Erik was talking about. WotC is not going to try and compete with Blizzard, they would lose.</p><p></p><p>They are exploring the tools that people will need in order that they expand their market and control or reduce their costs.</p><p></p><p>Before you say, "But, I don't want those tools," well it might be true. But research has shown that what people "say" they want and what they actually want when given an actual choice are usually different. </p><p></p><p>For example many folks, when asked, would say they want strong black coffee. However, when given blind taste tests they really wanted more mild coffee cut with milk.</p><p></p><p>I am going to bet that once the VTT beta goes beyond the limited beta a lot more people are going to discover they actually like the tool (provided it makes it easy to form a game).</p><p></p><p></p><p></p><p>Now this is something I don't understand. Why is it wrong for Paizo or WotC or anyone for that matter seek to increased profits? It is main one of the reasons for a business to exist and frankly how they stay alive. For a publicly held company it is their legal obligation to seek profit on behalf of the stockholders.</p><p></p><p>This comes back to Erik's talk about opportunity cost. Unless there is some other limitation (regulation for example) it would be stupid for Paizo not to go electronic (partially or in full) if it met the needs of its customers and reduced their costs.</p><p></p><p>And here is another dirty secret, if the loss of you as a single customer is offset by another customer that generates a better profit margin (or even better it generates 2 or more to replace you), your patronage is expendable.</p><p></p><p>With a company's limited resources you have to allocate them into what will generate the most return. </p><p></p><p>Now, I don't see Paizo abandoning their current model, they are doing quite well (they are hiring employees, putting out a steady stream of material). So, I wouldn't worry in the short term.</p><p></p><p>My two coppers,</p></blockquote><p></p>
[QUOTE="Saracenus, post: 5430924, member: 47839"] That is not what Erik was talking about. WotC is not going to try and compete with Blizzard, they would lose. They are exploring the tools that people will need in order that they expand their market and control or reduce their costs. Before you say, "But, I don't want those tools," well it might be true. But research has shown that what people "say" they want and what they actually want when given an actual choice are usually different. For example many folks, when asked, would say they want strong black coffee. However, when given blind taste tests they really wanted more mild coffee cut with milk. I am going to bet that once the VTT beta goes beyond the limited beta a lot more people are going to discover they actually like the tool (provided it makes it easy to form a game). Now this is something I don't understand. Why is it wrong for Paizo or WotC or anyone for that matter seek to increased profits? It is main one of the reasons for a business to exist and frankly how they stay alive. For a publicly held company it is their legal obligation to seek profit on behalf of the stockholders. This comes back to Erik's talk about opportunity cost. Unless there is some other limitation (regulation for example) it would be stupid for Paizo not to go electronic (partially or in full) if it met the needs of its customers and reduced their costs. And here is another dirty secret, if the loss of you as a single customer is offset by another customer that generates a better profit margin (or even better it generates 2 or more to replace you), your patronage is expendable. With a company's limited resources you have to allocate them into what will generate the most return. Now, I don't see Paizo abandoning their current model, they are doing quite well (they are hiring employees, putting out a steady stream of material). So, I wouldn't worry in the short term. My two coppers, [/QUOTE]
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