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<blockquote data-quote="JohnSnow" data-source="post: 3875191" data-attributes="member: 32164"><p>My guess is that this all comes down to a basic principle of pricing - NEVER lower the price.</p><p></p><p>Canadian books have been on a slow upward trend for years. They've been more expensive (in Canadian dollars) than US books have been in US dollars because, well, for years the Canadian dollar wasn't as strong.</p><p></p><p>Now it is, but there's no incentive in lowering the price of a book <em>since Canadians are used to the higher pricetag.</em> Pricing is based on the market - that's it.</p><p></p><p>In the UK, you often pay roughly the same numerical amount for a product in British Pounds as people in the USA pay in US Dollars. The business term is "Price Elasticity of Demand." Fix price at the point people will pay. And the unspoken rule is: the base price should NEVER go down. Since the Canadian people had gotten used to higher prices, they keep getting charged at that rate.</p><p></p><p>Or they go over the border - the same way Americans used to go over the border to Canada for some things.</p></blockquote><p></p>
[QUOTE="JohnSnow, post: 3875191, member: 32164"] My guess is that this all comes down to a basic principle of pricing - NEVER lower the price. Canadian books have been on a slow upward trend for years. They've been more expensive (in Canadian dollars) than US books have been in US dollars because, well, for years the Canadian dollar wasn't as strong. Now it is, but there's no incentive in lowering the price of a book [i]since Canadians are used to the higher pricetag.[/i] Pricing is based on the market - that's it. In the UK, you often pay roughly the same numerical amount for a product in British Pounds as people in the USA pay in US Dollars. The business term is "Price Elasticity of Demand." Fix price at the point people will pay. And the unspoken rule is: the base price should NEVER go down. Since the Canadian people had gotten used to higher prices, they keep getting charged at that rate. Or they go over the border - the same way Americans used to go over the border to Canada for some things. [/QUOTE]
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