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Retailer's Stance on PDF Deals
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<blockquote data-quote="jdrakeh" data-source="post: 4747671" data-attributes="member: 13892"><p>Agreed. </p><p></p><p></p><p></p><p>Right. He's saying that publishers shouldn't offer products similar to those that he stocks direct to consumers at a discounted rate. This is even <em>more</em> absurd, since the practice in question has been going on for <em>nearly a decade</em> (as opposed to a mere three years). </p><p></p><p>Direct to consumer marketing on the behalf of publishers is a long standing practice, as are deep publisher discounts of physical product. And what about online vendors (e.g., Amazon) offering deep discounts on books? They've been around for almost a decade, too. </p><p></p><p>If direct to consumer sales and publisher or online vendor discounts were seriously cutting into the profit margins of local game stores, we would have heard a <em>lot</em> more about it before now (rather than a few infrequent ramblings from one or two notoriously disgruntled shopkeeps). </p><p></p><p>While it <em>is</em> almost certain that brick and mortar stores are struggling to compete as the market changes, trying to point to one-time PDF discounts (or any other largely isolated occurance) as the cause of all retail ills is just an excuse to shift blame, rather than an attempt to find a solution. </p><p></p><p>If retailers want to talk about solutions, <em>they need to talk about solutions</em> (instead of just pointing fingers). I expect that some e-vendors would be pretty excited to work with retail stores to distribute content via game store websites (like the various RPGNow storefronts).</p></blockquote><p></p>
[QUOTE="jdrakeh, post: 4747671, member: 13892"] Agreed. Right. He's saying that publishers shouldn't offer products similar to those that he stocks direct to consumers at a discounted rate. This is even [I]more[/I] absurd, since the practice in question has been going on for [I]nearly a decade[/I] (as opposed to a mere three years). Direct to consumer marketing on the behalf of publishers is a long standing practice, as are deep publisher discounts of physical product. And what about online vendors (e.g., Amazon) offering deep discounts on books? They've been around for almost a decade, too. If direct to consumer sales and publisher or online vendor discounts were seriously cutting into the profit margins of local game stores, we would have heard a [i]lot[/i] more about it before now (rather than a few infrequent ramblings from one or two notoriously disgruntled shopkeeps). While it [I]is[/I] almost certain that brick and mortar stores are struggling to compete as the market changes, trying to point to one-time PDF discounts (or any other largely isolated occurance) as the cause of all retail ills is just an excuse to shift blame, rather than an attempt to find a solution. If retailers want to talk about solutions, [I]they need to talk about solutions[/I] (instead of just pointing fingers). I expect that some e-vendors would be pretty excited to work with retail stores to distribute content via game store websites (like the various RPGNow storefronts). [/QUOTE]
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