Reviews/marketing advice??

[Flobby]

Not sure if this is the best place to ask for advice, so feel free to move the post if not!
I've been publishing rpgs on DrivethruRPG for awhile as a hobby mostly, but lately I thought I'd like to take the promotion/marketing part a little more seriously--actually I've done next to zero of that so far... I'm totally clueless.
I see reviews here on ENWorld, but how does one go about trying to get people to review your work? Do I just try asking the people I see doing reviews on site?
Any other advice would be appreciated!

Thanks

 

[aco175]

I post some stuff to DMsGuild, but it is kind of basic from what I see others do. I do not have great advice, but I see everyone with a cool cover today. Some might be the free art or something produced to fit the product. Seems a cool cover means what is inside is better somehow.