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The Monetization of D&D and other Role Playing Games
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<blockquote data-quote="Ruin Explorer" data-source="post: 8717839" data-attributes="member: 18"><p>I think being concerned about the attempts of WotC and others to turn D&D into a lifestyle brand are pretty reasonable, because it's likely to move it away from being a relatively well-designed TT RPG, into a specialist product for collectors and lifestyle hobbyists.</p><p></p><p>Turning into the latter will change what books and other products WotC put out for D&D, and will change WotC's priorities. I mean, we're already seeing it to some extent. Adventures for 5E, at least since about 2015/16, have been 100% "written to read" rather than "written to run", for example, because they're not aiming at DMs who are actually necessarily going to run them, but rather collectors and readers. And that's the least of it.</p><p></p><p>I don't think it'll happen overnight, and I don't think we need to worry about the hobby vanishing, but I do think that unless there is a change in direction (which would likely only happen, sadly, if the brand starts to be less successful), D&D is going to end up primarily marketed to as a IP which isn't an RPG.</p><p></p><p></p><p>I mean, that's like the arctic blizzard laughing at the firestorm - normal humans don't want to be involved with either. 2E screwed things up by just marketing tons of cool AD&D stuff it was barely selling. 5E seems likely to eventually go the other way - being a success at selling stuff, but it's not really stuff about actually playing D&D, but rather living a "D&D lifestyle" or collecting everything D&D.</p></blockquote><p></p>
[QUOTE="Ruin Explorer, post: 8717839, member: 18"] I think being concerned about the attempts of WotC and others to turn D&D into a lifestyle brand are pretty reasonable, because it's likely to move it away from being a relatively well-designed TT RPG, into a specialist product for collectors and lifestyle hobbyists. Turning into the latter will change what books and other products WotC put out for D&D, and will change WotC's priorities. I mean, we're already seeing it to some extent. Adventures for 5E, at least since about 2015/16, have been 100% "written to read" rather than "written to run", for example, because they're not aiming at DMs who are actually necessarily going to run them, but rather collectors and readers. And that's the least of it. I don't think it'll happen overnight, and I don't think we need to worry about the hobby vanishing, but I do think that unless there is a change in direction (which would likely only happen, sadly, if the brand starts to be less successful), D&D is going to end up primarily marketed to as a IP which isn't an RPG. I mean, that's like the arctic blizzard laughing at the firestorm - normal humans don't want to be involved with either. 2E screwed things up by just marketing tons of cool AD&D stuff it was barely selling. 5E seems likely to eventually go the other way - being a success at selling stuff, but it's not really stuff about actually playing D&D, but rather living a "D&D lifestyle" or collecting everything D&D. [/QUOTE]
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Community
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The Monetization of D&D and other Role Playing Games
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