I'm in something of a bind right now. I have a regular group and we're starting a new game in two weeks set in the Forgotten Realms. I've run games in Eberron and Dark Sun and the 4e campaign settings books for both of them were great!

The problem is, the FR campaign setting book for 4e is.. not so great. In fact I'm not sure what to do with it. Unlike Eberron and Dark Sun there's nothing really special about the Realms in 4e. My players want to go there, and I want to run the realms for them.

What's special about the Realms? What's the selling point? Because all I see is 150 pages of generic fantasy and I need to make it work. Please save my game!