Interesting. I was just thinking about WoW vs CoH, and put up a post on my local gaming group's forums... Here's what I had to say...
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I have active accounts on these two MMORPGs at the moment, and I find it interesting to see how my interest waxes and wanes between them.
At the moment I have pretty much bottomed out on WoW (Worlds of Warcraft) and have swung back to CoH (City of Heroes), and I don't see this changing in the near future.
My dissenchantment with WoW is pretty much due to the prevelance of d00ds. A lot has to do with the fact that we are on a PVP server, a lot of it has to do with the level of maturity (or lack thereof) that those servers tend to attract. Right now I'm just generally burnt out on it (especially since I, of all people, have absolutely no tollerance of the tern "gay" being used as a synonym for "lame"). In any case, any time I sit down to play a MMORPG, I wistfully look at the WoW icon before launching CoH.
I'm pretty sure that I'll get over it. Maybe I just need to move over to an RP server. Maybe I should join one of the many gay or gay friendly Guilds (I gotta admit that my current guild is fairly abysmal on this point).
So right now, here are my pros and cons for each game.
City of Heroes: Pros
*Sidekicking and Exemplaring (I can always play with my friends; this is the single best feature).
*Easy to sit down and play for an hour or two. In that period of time you can at least complete a mission.
*My server is pretty mature.
*I really like my primary character. The Illusion/Radiation powersets seem to suit my style of play.
*Amazing level of Avatar customization.
*It makes a great Mutants & Masterminds character graphic generator. :-D
*You don't have to worry about loot whores.
*The badge system is kind of fun...
*Very easy grouping.
Worlds of Warcraft: Pros
*Very pretty!
*Lots of depth to the gameplay.
*Good crafting systems.
*Good quest design.
*Interesting loot.
*Virtually no death penalty.
City of Heroes: Cons
*Gameplay does not have much depth (missions get a bit repetative).
*Lack of loot (you don't have the thrill of getting that great rare drop).
*It's a shame that origins (Mutant, Magic, etc) don't have any real effect on play.
*No crafting or out of combat skill system (although they say it's coming).
Worlds of Warcraft: Cons
*Super immature player base.
*No penalties or incentives for PVP, it's just random ganking and griefage.
*Instanced dungeons all take way too long (it would be nice to have some short ones).
*Loot whores abound.
*Too much competition for crafting resources.
*Virtually all avatars look the same.
*Only nine classes, and none of them really "sing" to me...
That's it off the top of my head. As you can see, the pros of WoW are pretty major, unfortunately so are the cons. I like the game, I want to play it, but I find the experience a bit too frustrating. And now that both Mike and Craig's characters are ahead of mine, my incentive to play has been reduced even more...
With CoH, I find that I can easily jump into it, but I get bored with it after a couple of hours. It's just a bit of a grind to get those levels. But as it stands, CoH is on top for the time-being.