I'm a fan of pathfinder, in that I feel it does address many of the things I did not like about 3.5. Trailblazer addressed many other things I didn't like about 3.5.
I'm quite picky about my game mechanics. So I take pathfinder, trailblazer, and a large number of houserules and make it into a game I would like to play. Obviously this means We're playing a largely different game than most, which means it's essentially a different game than a newcomer to the group may be expecting.
I've been running some golarion for about a year, every week. I'm about ready for a break from D&D, play something else, and when I return, I'll be running even more heavily modified pathfinder rules with converted 3e Realms setting stuff.
I think the paizo stuff is great, but it's obviously not perfect, and it's closer to 3.5 than I'd like(there are many other things I think should have been changed). I'm not a big fan of 4e though, so it's either play a different revision of D&D, or play another game (I'm writing my own game for myself to run, but will likely make a return to d20 in a few months).
I still buy PF stuff, but I don't subscribe, there are many products they put out that I wont want, but also many I DO want.
Also, Asmodeus is not a god in technicality. he's statted out like a monster iirc in the pathfinder book on devils, he just happens to be powerful enough to grant spells, and is worshipped enough to be listed as a god. But I like the Idea that in epic play, gods ARE NPCs/monsters you can fight.