Paramount Pictures sees green in the red planet, inking
> a deal for $ 300,000 against $ 2 million for Edgar Rice
> Burroughs' 11-volume "John Carter of Mars" literary series.
>
> Par-based producers Jim Jacks and Sean Daniels' Alphaville
> Prods. plans to turn the first book into a movie.
>
> Though Rice Burroughs is best known for having penned the
> iconic "Tarzan of the Apes," the English writer's first book
> was "A Princess of Mars." Written in 1912, it was serialized
> in All-Story magazine under his nom de plume, Normal Bean.
>
> Jacks told Daily Variety that three of the best-known books
> (which include "Gods of Mars" and "The Warlord of Mars") are
> likely to be made into pics of a scope "akin to 'The Lord of
> the Rings' and 'Star Wars,' but were impossible to make before,
> because CGI (technology) wasn't there."
>
> The massive scope and f/x demands of the project weren't
> the only reasons the pic was not made previously. For almost
> a decade, Disney spent millions developing the "Mars" books
> as both a live action and animation franchise for Cinergi,
> Mario Kassar and Andy Vajna's production venture. Disney
> showered millions on the projects, developing for Tom Cruise
> to star and John McTiernan to direct a script from "Aladdin"
> co-scribes Terry Rossio and Ted Elliott.
>
> The Mouse House ultimately failed to greenlight either
> incarnation partly because in some parts of the world ---
> including North America, France and Germany --- the books
> have become public domain, which may create potential snags
> for ancillary revenue streams such as TV. It's not yet
> clear if this roadblock will be removed by the current
> negotiations.
>
> Even Jacks admits that there "is a complicated legal
> situation and significant rights (still) need to be acquired."
>
> Still, the deal is interesting for Paramount. Other than
> its "Star Trek" franchise, Par is not usually the home to
> pricey f/x-driven fantasy pics, though it found success
> with "Lara Croft: Tomb Raider." Studio brass obviously take
> comfort in knowing Jacks and Daniels are on the job --- the
> duo made Universal's wildly successful "The Mummy" and
> "The Mummy Returns" movies, which have a combined worldwide
> gross of more than $ 840 million.
>
> An offshoot of that franchise, "The Scorpion King,"
> which Alphaville also produced, opens this month ---
> though Jacks noted the "Mars" books were not necessarily
> intended as a starring vehicle for "King" star Dwayne
> Johnson (aka the Rock).
>
> Coupling science-fiction and romantic derring-do, "A
> Princess of Mars" is the first adventure of John Carter,
> a vet of the American Civil War who, while resting in a
> cave, finds himself transported to Mars.
>
> Instead of a dusty, lifeless rock, Carter finds Mars
> populated with giant (predictably green) men, and
> creatures both friendly and ferocious, disembodied and
> embodied. Along the way, Carter must save a princess,
> Dejah Thoris.
>
> Danton Burroughs, grandson of Edgar Rice Burroughs
> and a director of the rights holding company, noted that
> Disney was hardly the first to have tried to create an
> animated pic from the John Carter series: In 1936,
> Rice Burroughs collaborated with Warner Bros. animator
> Bob Clampett (who as a teen in 1930 had developed the
> first licensed Mickey Mouse doll for Walt Disney) to
> make a toon feature from the Carter books.
>
> Deal was brokered by attorney Sandra Galfas on
> behalf of the Rice Burroughs estate; she was not
> available for comment.