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Message: <blockquote data-quote="Shemeska" data-source="post: 5145708" data-attributes="member: 11697">And you're probably right. I still find it slightly odd that WotC would have gone about designing 4e with the intention of recruiting a new demographic at the expense of some of their previous market base from 3.x, but now a year or two later they're making a push to recruit lapsed players from an older demographic still. But as you said, if you haven't played in a long time, you won't have as many/any bad impressions based of 4e that some 3.x players had from the rollout.But -and here's a question that I'm not really qualified to answer myself- would players whose last experience with the game was 1e, BD&D, 2e or something else recognize 4e as the same game given how far it goes to deviate itself mechanically from 3.x and from 1e/2e/3e AD&D in terms of flavor and basic world assumptions? (Of course would they have some of the same disconnect with even 3.x to a lesser degree?).What I gather from this, and I might be woefully off base here, is that they didn't snag as much of the 3.x base as they wanted (I was quoted a 30% conversion rate a year ago by someone now no longer with WotC), and while new players coming into 4e has been acceptable, it's not anywhere near the level that 3.x brought in and so they're having to look back at other demographics that weren't tapped by 3.x or so far by 4e.We'll see how this latest marketing push and direction goes, but wouldn't it already be facing competition from retroclones and 'old school' design using other editions? Of course, starting with 3e, I have zero old school street cred, so to speak, so entirely speculation there.</blockquote>

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