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<blockquote data-quote="the Jester" data-source="post: 3969609" data-attributes="member: 1210">More likely, if DDI were ready to go at GenCon, WotC would still be doing a free promo period. The point of it isn't to wait until DDI is ready to start charging- it's to lure customers who would otherwise not even consider paying for it, have them take a look, and convince them that the value of DDI is such that it's worth subscribing. Dude, WotC wasn't spending a dime on Dragon and Dungeon; that was all Paizo. They are under no obligation to give us free stuff, but they have thrown a few crumbs our way... again, in order to convince people to pay for a non-physical product that you can't read on the toilet. The free period isn't an act of corporate generosity, it's an act of smart PR and advertising.The problem is, the DDI and digital Dragon &amp; Dungeon mags are things that most gamers are gonna be reluctant to buy into. If WotC can't change thousands of minds relatively quickly, the DDI will die a whimpering, slow death of neglect. WotC is using the free period to try to change those minds- yet they're doing a piss-poor job of it, without any updates or explanations, and this after setting expectations very high. All the talking about it is great, but it is the showing it that will persuade people. No matter how many times you tell me you make a great steak, it doesn't taste good to hear about it.</blockquote>

[QUOTE="the Jester, post: 3969609, member: 1210"] More likely, if DDI were ready to go at GenCon, WotC would still be doing a free promo period. The point of it isn't to wait until DDI is ready to start charging- it's to lure customers who would otherwise not even consider paying for it, have them take a look, and convince them that the value of DDI is such that it's worth subscribing. Dude, WotC wasn't spending a dime on Dragon and Dungeon; that was all Paizo. They are under no obligation to give us free stuff, but they have thrown a few crumbs our way... again, in order to convince people to pay for a non-physical product that you can't read on the toilet. The free period isn't an act of corporate generosity, it's an act of smart PR and advertising. The problem is, the DDI and digital Dragon & Dungeon mags are things that most gamers are gonna be reluctant to buy into. If WotC can't change thousands of minds relatively quickly, the DDI will die a whimpering, slow death of neglect. WotC is using the free period to try to change those minds- yet they're doing a piss-poor job of it, without any updates or explanations, and this after setting expectations very high. All the talking about it is great, but it is the showing it that will persuade people. No matter how many times you tell me you make a great steak, it doesn't taste good to hear about it. [/QUOTE]

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