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4E tidbits from WotC blogs (Updated:David Noonan on Social Interactions)
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<blockquote data-quote="AdmundfortGeographer" data-source="post: 3713560" data-attributes="member: 4682"><p>Let's look at this oft-cited number more seriously.</p><p></p><p>Who's bringing their corporate work computer to the game table? Let's scratch those out of the target market demographic.</p><p></p><p>Who's bringing their home desktop tower to the game table? We could scratch all those, but I'm guessing a percentage will be gaming online from their home PC. Still we keep hearing market speak about using these tools on laptops. So . . .</p><p></p><p>So what's the home user laptop percentage? Apple's share of retail (online and physical stores) notebooks sales is now <a href="http://www.reghardware.co.uk/2007/06/25/apple_us_retail_sales_may/" target="_blank">13%</a>, and growing 2x faster than the PC market.</p><p></p><p>Then just the target demographic of college student where Apple now has a <a href="http://www.macnewsworld.com/story/45308.html" target="_blank">27%</a> share of laptop sales and 14% total sales to college students. That laptop number is significant.</p></blockquote><p></p>
[QUOTE="AdmundfortGeographer, post: 3713560, member: 4682"] Let's look at this oft-cited number more seriously. Who's bringing their corporate work computer to the game table? Let's scratch those out of the target market demographic. Who's bringing their home desktop tower to the game table? We could scratch all those, but I'm guessing a percentage will be gaming online from their home PC. Still we keep hearing market speak about using these tools on laptops. So . . . So what's the home user laptop percentage? Apple's share of retail (online and physical stores) notebooks sales is now [URL=http://www.reghardware.co.uk/2007/06/25/apple_us_retail_sales_may/]13%[/URL], and growing 2x faster than the PC market. Then just the target demographic of college student where Apple now has a [URL=http://www.macnewsworld.com/story/45308.html]27%[/URL] share of laptop sales and 14% total sales to college students. That laptop number is significant. [/QUOTE]
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