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*Dungeons & Dragons
5e and the Cheesecake Factory: Explaining Good Enough
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<blockquote data-quote="pemerton" data-source="post: 8202083" data-attributes="member: 42582"><p>I find the relationship between WotC's market research for 5e D&D, and the "subjects of"/participants in that research, an interesting one. It seems to suggest a very high degree of buy-in, by at least a core group of consumers, to the product and its vendor. I'm sure that analysts of the role of "brand" and "brand loyalty" in marketing would be able to say something more sophisticated. From a different perspective, probably so could someone drawing on (say) Zygmunt Bauman's <em>Liquid Modernity</em>.</p><p></p><p>I don't remember any of the survey questions asking things like <em>who should control consequences of action resolution </em>or <em>what authority should non-GM participants exercise over scene-framing</em>. We can see some implicit response to those sorts of matters, though. For instance, making Teleport a 7th level spell means that it is unlikely to be used by players in the vast majority of D&D games, which means that the particular problem it creates in a FRPG - ie giving players a very high degree of control over which characters are present in which scenes, and where those scenes take place, and to some extent even what they are about - is quarantined if not completely eliminated.</p><p></p><p>Part of the science (or art?) of polling is knowing how to extract information from responses beyond simply the content of assertions made by or agreed to by those who are giving those responses.</p></blockquote><p></p>
[QUOTE="pemerton, post: 8202083, member: 42582"] I find the relationship between WotC's market research for 5e D&D, and the "subjects of"/participants in that research, an interesting one. It seems to suggest a very high degree of buy-in, by at least a core group of consumers, to the product and its vendor. I'm sure that analysts of the role of "brand" and "brand loyalty" in marketing would be able to say something more sophisticated. From a different perspective, probably so could someone drawing on (say) Zygmunt Bauman's [I]Liquid Modernity[/I]. I don't remember any of the survey questions asking things like [I]who should control consequences of action resolution [/I]or [I]what authority should non-GM participants exercise over scene-framing[/I]. We can see some implicit response to those sorts of matters, though. For instance, making Teleport a 7th level spell means that it is unlikely to be used by players in the vast majority of D&D games, which means that the particular problem it creates in a FRPG - ie giving players a very high degree of control over which characters are present in which scenes, and where those scenes take place, and to some extent even what they are about - is quarantined if not completely eliminated. Part of the science (or art?) of polling is knowing how to extract information from responses beyond simply the content of assertions made by or agreed to by those who are giving those responses. [/QUOTE]
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5e and the Cheesecake Factory: Explaining Good Enough
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