NOW LIVE! Today's the day you meet your new best friend. You don’t have to leave Wolfy behind... In 'Pets & Sidekicks' your companions level up with you!

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Message: <blockquote data-quote="Dire Bare" data-source="post: 7663510" data-attributes="member: 18182">Ah, the 80s. Yup, the height of D&D's penetration into pop culture. Or the foundation of the deep penetration it enjoys today.The "D&D Universe" is most certainly not as successful as the "Marvel Universe" or even the "DC Universe", and many other beloved fantasy, scifi, and supers properties out there right now. And D&D has a long history of being either mismanaged or undermanaged by WotC/Hasbro and TSR before them. But despite this mismanagement, D&D has a very deep penetration into mainstream or pop culture and has survived 40 years as a game and a franchise.D&D is successful TODAY. The core game is successful TODAY, and the larger franchise is successful TODAY with well received and profitable comics, board games, video games, and other licensed products. Not so successful in movies or toys, at least not yet, but Hasbro is working on that. You don't have to be top dog to be successful.For Hasbro to want to push D&D into the top tier of money-making franchises is reasonable and very doable. Is it a guaruntee they will pull it off? Of course not, but for them to try is not only reasonable, but responsible and very possible.And regardless of Hasbro's larger plans for the D&D franchise with movies, video games, party favors and cake toppers. The game itself was on a cycle of diminishing returns, with each edition coming faster and faster . . . with the likelihood of a crash very possible in the not-so-distant future. 5E is an attempt to break the edition treadmill and create a sustainable edition that might forgo some short term profits in favor of more stable long term profits. Will it last? We'll see. I'm both hopeful and positive and very on-board with WotC's decisions behind the new game.</blockquote>

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