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<blockquote data-quote="rpghost" data-source="post: 285388" data-attributes="member: 2834"><p>I'm bias as I own one of them and work with the other 2 <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":)" title="Smile :)" data-smilie="1"data-shortname=":)" /> But for only $195 a month RPGHost can get you a fair amount of cost effective traffic (usually 1000+ click throughs). Probably one of the best deals out there. EN World of course will also get you very good traffic - but I'll let Morrus speak for himself. John at Roleplayingtips.com sells a space in his 10,000 subscriber newsletter for only $50, now that's a hell of a deal. The only issue with online advertising is that you're reaching only a part of the market - that which has computers and hangs online at these sites. But your paying a lot less for it and it certainly does make sense to hit this market as well.</p><p></p><p>Now, I'll be honest. I've run many ads in Dragon and in Dungeon (for RPGNow.com, CyberCon, RPGShop.com with features of products in most) and have seen only moderate success. Maybe I don't have what the readers want? Being that we are online stores, we by far get more bang for our buck promoting online and using paid search engines like Overture.com ... now if you have a specific D20 product and want to get people interested, that may not be the best route as it's only search engine querries. For example, I might track 10-15 new customers a month coming from the Dragon ads, but if I spend $500 at Overture.com for a month I see 50+ new customers.</p><p></p><p>In summary, a small amount of money put toward some online advertising will get you a long way. Putting a LOT more money down for print ads will get you further but not proportionally so (at least that's my findings). Maybe Mongoose can speak up for product ads (oh and by they way I know they were paying less for the ads in Dragon then I was).</p><p></p><p>James</p><p><a href="http://www.RPGHost.com" target="_blank">www.RPGHost.com</a></p><p><a href="http://www.RPGNow.com" target="_blank">www.RPGNow.com</a></p><p><a href="http://www.RPGShop.com" target="_blank">www.RPGShop.com</a></p><p><a href="http://www.RPGStrategy.com" target="_blank">www.RPGStrategy.com</a></p><p><a href="http://www.RPGKitchenSink.too" target="_blank">www.RPGKitchenSink.too</a></p></blockquote><p></p>
[QUOTE="rpghost, post: 285388, member: 2834"] I'm bias as I own one of them and work with the other 2 :) But for only $195 a month RPGHost can get you a fair amount of cost effective traffic (usually 1000+ click throughs). Probably one of the best deals out there. EN World of course will also get you very good traffic - but I'll let Morrus speak for himself. John at Roleplayingtips.com sells a space in his 10,000 subscriber newsletter for only $50, now that's a hell of a deal. The only issue with online advertising is that you're reaching only a part of the market - that which has computers and hangs online at these sites. But your paying a lot less for it and it certainly does make sense to hit this market as well. Now, I'll be honest. I've run many ads in Dragon and in Dungeon (for RPGNow.com, CyberCon, RPGShop.com with features of products in most) and have seen only moderate success. Maybe I don't have what the readers want? Being that we are online stores, we by far get more bang for our buck promoting online and using paid search engines like Overture.com ... now if you have a specific D20 product and want to get people interested, that may not be the best route as it's only search engine querries. For example, I might track 10-15 new customers a month coming from the Dragon ads, but if I spend $500 at Overture.com for a month I see 50+ new customers. In summary, a small amount of money put toward some online advertising will get you a long way. Putting a LOT more money down for print ads will get you further but not proportionally so (at least that's my findings). Maybe Mongoose can speak up for product ads (oh and by they way I know they were paying less for the ads in Dragon then I was). James [url]www.RPGHost.com[/url] [url]www.RPGNow.com[/url] [url]www.RPGShop.com[/url] [url]www.RPGStrategy.com[/url] [url]www.RPGKitchenSink.too[/url] [/QUOTE]
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