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Message: <blockquote data-quote="Seeten" data-source="post: 2022250" data-attributes="member: 27186">I dont claim to have done the market research, the problem is, they havent done it either.I think WOTC needs to be the ones that do the mass marketing, honestly, GRR or MGP cannot attract the mass market because they are doing supplements not the game, but really, it needs to be mass marketed, to the mass market as more than a geek hobby. Myself and many of my friends are not "Geeks" in any sense of the word outside the fact that we play D&D together. We have good jobs with good salaries from the gamut of high school teacher to computer programmer to lieutenant in the air force.Marketing to me is like marketing rap in the inner city. I dont mean pimping your new album, I mean marketing RAP itself. I already know about D&D. You dont need to market it to me. D&D itself needs to be marketed, not MGP's latest splash book. Splash books by design are marketed to me, they have to be, because to market them to the masses is to have them out of context of the game they were designed for.In short, its D&D itself that needs mass marketing, supplements must be marketed to gamers. You cant play supplements without the game. The game itself, if it had broader appeal, would enable the supplements to reach a broader audience.  WOTC needs to market D&D better/more broadly.  I see it in Chapters when I drop by, but how about a big standing Gandalf style wizard, an aragorn style fighter, and a thiefly sort standup with "Live your own adventures! Dungeons and Dragons" it could be 6 foot tall, made of cardboard, and standing near the games rack in Chapters. How expensive is that? I dunno, but there is one for Harry Potter, for sure. Yeah, Harry is more popular, but you know, like I say, be more than you are.Sans market research, thats my big mouthed know nothing opinion. Is Joe Schmo supposed to just happen upon the "Players Handbook" and randomly know what its for/whats in it? I dont think so.</blockquote>

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