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<blockquote data-quote="Ty" data-source="post: 3931373" data-attributes="member: 16824">I would disagree with you on that bit of pessimism Fifth.&nbsp; The barriers to entry to market have been minimized with respect to publishing due to Adobe and online distribution but that is an overall small piece of the pie in the RPG industry.&nbsp; A large amount of capital and investment is necessary to transition D&amp;D from a niche entertainment publishing company to having an actual entertainment product line.&nbsp; If they keep relying on print books and edition updates alone, they will of course, lose their market to the niche players that are scrapping at their heels (niche publishers like yours of course).What the brand manager here is failing to do is to create or find a new market for D&amp;D.&nbsp; Yeah, the movies did fantastic didn't they?&nbsp; Same with D&amp;D Online.&nbsp; There has been a pretty consistent failure by TSR, WotC, and Hasbro to provide creative additions to their core business with a high level of quality and customer satisfaction.&nbsp; Part of the reason for this of course, is the same problem GW had; they're the big kids on the block like GM used to be.</blockquote>

[QUOTE="Ty, post: 3931373, member: 16824"] I would disagree with you on that bit of pessimism Fifth. The barriers to entry to market have been minimized with respect to publishing due to Adobe and online distribution but that is an overall small piece of the pie in the RPG industry. A large amount of capital and investment is necessary to transition D&D from a niche entertainment publishing company to having an actual entertainment product line. If they keep relying on print books and edition updates alone, they will of course, lose their market to the niche players that are scrapping at their heels (niche publishers like yours of course). What the brand manager here is failing to do is to create or find a new market for D&D. Yeah, the movies did fantastic didn't they? Same with D&D Online. There has been a pretty consistent failure by TSR, WotC, and Hasbro to provide creative additions to their core business with a high level of quality and customer satisfaction. Part of the reason for this of course, is the same problem GW had; they're the big kids on the block like GM used to be. [/QUOTE]

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