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Are we fair to WotC?
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<blockquote data-quote="mlund" data-source="post: 6170532" data-attributes="member: 50304"><p>OGL was a gold mine for some 3PPs who didn't have to invest the fixed costs of building the OGL or the OGL's built-in user base. It was never a gold mine for Wizards/Hasbro and they never showed a hint of a viable business model to capitalize on it for revenue. It was more like a community service project that crippled their traditional business model and made other companies money.</p><p></p><p></p><p></p><p>Yeah, yeah. I know that Paizo and Wizards both like to spin their sales figures while keeping their books closed. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":)" title="Smile :)" data-smilie="1"data-shortname=":)" /></p><p></p><p>However, the macros are pretty easy to read in broad terms. The BookScan and Amazon sales numbers (for whatever they are worth) for Pathfinder never reached the ridiculous levels they would've needed to indicate meeting Hasbro goals. Around 2011 they were on par with or around the 2010-2011 figures for D&D - the same figures that got 4E dropped even with all the DDI subscriptions, novel sales, etc. bringing in significant additional revenues. </p><p></p><p>Yeah, they could have millions of dollars in monthly revenue coming from direct PDF sales or something. It's not realistic in this market, though.</p><p></p><p>The real point people keep overlooking is that this is a <strong>Hasbro</strong> problem in terms of revenue guidance / expectations being out of sync with the pen-and-paper RPG market. They wanted Monopoly sales or Warcraft sales, not D&D/Pathfinder sales. Likewise the OGL vs. End-of-Life is a corporate business model problem.</p><p></p><p>- Marty Lund</p></blockquote><p></p>
[QUOTE="mlund, post: 6170532, member: 50304"] OGL was a gold mine for some 3PPs who didn't have to invest the fixed costs of building the OGL or the OGL's built-in user base. It was never a gold mine for Wizards/Hasbro and they never showed a hint of a viable business model to capitalize on it for revenue. It was more like a community service project that crippled their traditional business model and made other companies money. Yeah, yeah. I know that Paizo and Wizards both like to spin their sales figures while keeping their books closed. :) However, the macros are pretty easy to read in broad terms. The BookScan and Amazon sales numbers (for whatever they are worth) for Pathfinder never reached the ridiculous levels they would've needed to indicate meeting Hasbro goals. Around 2011 they were on par with or around the 2010-2011 figures for D&D - the same figures that got 4E dropped even with all the DDI subscriptions, novel sales, etc. bringing in significant additional revenues. Yeah, they could have millions of dollars in monthly revenue coming from direct PDF sales or something. It's not realistic in this market, though. The real point people keep overlooking is that this is a [b]Hasbro[/b] problem in terms of revenue guidance / expectations being out of sync with the pen-and-paper RPG market. They wanted Monopoly sales or Warcraft sales, not D&D/Pathfinder sales. Likewise the OGL vs. End-of-Life is a corporate business model problem. - Marty Lund [/QUOTE]
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