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Are you happy with how WOTC's D&D department interacts with the fans (Frequency/ Transparency/Methods)?
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<blockquote data-quote="Jester David" data-source="post: 6670717" data-attributes="member: 37579"><p>You say yourself, Hasbro is a billion dollar company. D&D is a brand whose value is measure in tens of millions of dollars. </p><p>D&D has ZERO effect on the stock of Hasbro. Nada. Zilch. Bupkis. </p><p></p><p>You can look at Hasbro stock and compare it to every major D&D event and there's no correlation. The launch of 4e occurred a stock dip for Hasbro and this time last year stock prices were all over. They certainly didn't spike with an interest in D&D.</p><p>First, because people tracking Hasbro stock are unlikey to connect it with WotC, let alone D&D. Second, D&D is small peanuts compared to every other thing Hasbro and WotC does. Magic the Gathering makes literally a hundred times more money than D&D. Similarly, any one of the other major brands of Hasbro likely more more in a couple months than D&D makes all year. </p><p></p><p>Unless the D&D staff accuses the Hasbro CEO of doing untoward things to goats, no one there likely gives a crap what they say. Because they're too small to make a difference. Insignificant. </p><p>You can look at the Habro quarterly reports:</p><p><a href="http://investor.hasbro.com/results.cfm" target="_blank">http://investor.hasbro.com/results.cfm</a></p><p>Despite sales of the Core books going strong and <em>Princes of the Apocalypse</em> being released, revenue for the games department of Hasbro declined as there was no major MtG set, and D&D isn't even mentioned. </p><p></p><p>And it's not likely I'm asking them to do something they haven't done before! That's the annoying bit. I'm just asking them to keep doing what they were doing a year ago, and maybe pop onto the occasional forums, and return to doing interviews for podcasts.</p></blockquote><p></p>
[QUOTE="Jester David, post: 6670717, member: 37579"] You say yourself, Hasbro is a billion dollar company. D&D is a brand whose value is measure in tens of millions of dollars. D&D has ZERO effect on the stock of Hasbro. Nada. Zilch. Bupkis. You can look at Hasbro stock and compare it to every major D&D event and there's no correlation. The launch of 4e occurred a stock dip for Hasbro and this time last year stock prices were all over. They certainly didn't spike with an interest in D&D. First, because people tracking Hasbro stock are unlikey to connect it with WotC, let alone D&D. Second, D&D is small peanuts compared to every other thing Hasbro and WotC does. Magic the Gathering makes literally a hundred times more money than D&D. Similarly, any one of the other major brands of Hasbro likely more more in a couple months than D&D makes all year. Unless the D&D staff accuses the Hasbro CEO of doing untoward things to goats, no one there likely gives a crap what they say. Because they're too small to make a difference. Insignificant. You can look at the Habro quarterly reports: [url]http://investor.hasbro.com/results.cfm[/url] Despite sales of the Core books going strong and [I]Princes of the Apocalypse[/I] being released, revenue for the games department of Hasbro declined as there was no major MtG set, and D&D isn't even mentioned. And it's not likely I'm asking them to do something they haven't done before! That's the annoying bit. I'm just asking them to keep doing what they were doing a year ago, and maybe pop onto the occasional forums, and return to doing interviews for podcasts. [/QUOTE]
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