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Art PACT: Paying freelancers in exposure
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<blockquote data-quote="Morrus" data-source="post: 6213342" data-attributes="member: 1"><p>The implied duplicity is a part of it. But I certainly wouldn't want to claim that everybody offering such work is being duplicitous; certainly not. But I will argue that the tendency is to overstate (or even over-estimate themselves) the actual exposure. It's usually couched in terms of "10,000 people download this free ezine!"; but that's not exposure. Exposure is putting your work in front of an interested art director - an art show is exposure. </p><p></p><p>So we have two things going on:</p><p></p><p>1) Small publishers overestimating the value of the 'exposure' they're offering; 10K downloads of an ezine is not exposure. I know; I used to produce ezines that - in the early d20 days - would get in excess of 25k downloads. Remember Asgard?</p><p></p><p>2) Beginning artists not understanding the value of their own time and craft, and thus accepting these jobs instead of requiring payment.</p><p></p><p>The answer is education. ART Pact and the like are trying to do that, but it's clearly a big job.</p><p></p><p>Now, there's another side to it. You're right in that there's *nothing wrong* with groups of volunteers (including publisher, artists, writers, editors) teaming up and doing fan stuff for free and releasing it. That's *awesome*. Those people are super cool, and super generous.</p><p></p><p>So it's important to distinguish between volunteers who are volunteering their time and effort for the love of it and freelancers who are being offered jobs which 'pay' only in exposure. They're not the same things, and it's certainly important to realise that.</p></blockquote><p></p>
[QUOTE="Morrus, post: 6213342, member: 1"] The implied duplicity is a part of it. But I certainly wouldn't want to claim that everybody offering such work is being duplicitous; certainly not. But I will argue that the tendency is to overstate (or even over-estimate themselves) the actual exposure. It's usually couched in terms of "10,000 people download this free ezine!"; but that's not exposure. Exposure is putting your work in front of an interested art director - an art show is exposure. So we have two things going on: 1) Small publishers overestimating the value of the 'exposure' they're offering; 10K downloads of an ezine is not exposure. I know; I used to produce ezines that - in the early d20 days - would get in excess of 25k downloads. Remember Asgard? 2) Beginning artists not understanding the value of their own time and craft, and thus accepting these jobs instead of requiring payment. The answer is education. ART Pact and the like are trying to do that, but it's clearly a big job. Now, there's another side to it. You're right in that there's *nothing wrong* with groups of volunteers (including publisher, artists, writers, editors) teaming up and doing fan stuff for free and releasing it. That's *awesome*. Those people are super cool, and super generous. So it's important to distinguish between volunteers who are volunteering their time and effort for the love of it and freelancers who are being offered jobs which 'pay' only in exposure. They're not the same things, and it's certainly important to realise that. [/QUOTE]
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