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Attracting new people to gaming -- ideas and strategies
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<blockquote data-quote="Tinner" data-source="post: 2555707" data-attributes="member: 19667"><p>Ugh. You had me until you added this.</p><p>This scheme does NOT play well to kids.</p><p>Kids don't want to see normal kids who <strong>sometimes </strong>get to be heroes. That want to see normal-ish kids that <strong>ARE </strong>heroes.</p><p></p><p>Look at both your examples - Pokemon and Yu-Gi-Oh.</p><p>Ash isn't a real world boy who finds a magic poke-ball that takes him to poke-land. He is a native to the poke-world.</p><p>Yu-Gi isn't a real world boy who somehow gets to play in these life-or-death duels. He lives in that world. He has this "other Yu-Gi" inside him that guides him.</p><p></p><p>When you throw in that whole "normal kid who is sometimes a hero in a make believe land that he sometimes gets to go to" there's an immediate disconnect for viewers.</p><p></p><p>Look at it this way. Kids don't pretend to be kids pretending to be Superman, right? They just pretend to be Superman.</p><p></p><p>Lest I get too far off topic though, a cartoon is a great idea! WotC could easily use their Knights of the Silver Dragon line for a D&D cartoon.</p><p>But they will need to cross promote the line. Pokemon was huge because it was everywhere, cards, games, clothes, etc. You couldn't escape it, and more importantly, kids felt like they were missing out on something if they didn't get in on it.</p><p></p><p>"All the cool kids are doing it." is a powerful marketing strategy. I think they technically define it as "creating a sense of impending loss."</p><p></p><p>How can WotC give potential gamers a "sense of impending loss" if they don't participate in gaming?</p></blockquote><p></p>
[QUOTE="Tinner, post: 2555707, member: 19667"] Ugh. You had me until you added this. This scheme does NOT play well to kids. Kids don't want to see normal kids who [B]sometimes [/B]get to be heroes. That want to see normal-ish kids that [B]ARE [/B]heroes. Look at both your examples - Pokemon and Yu-Gi-Oh. Ash isn't a real world boy who finds a magic poke-ball that takes him to poke-land. He is a native to the poke-world. Yu-Gi isn't a real world boy who somehow gets to play in these life-or-death duels. He lives in that world. He has this "other Yu-Gi" inside him that guides him. When you throw in that whole "normal kid who is sometimes a hero in a make believe land that he sometimes gets to go to" there's an immediate disconnect for viewers. Look at it this way. Kids don't pretend to be kids pretending to be Superman, right? They just pretend to be Superman. Lest I get too far off topic though, a cartoon is a great idea! WotC could easily use their Knights of the Silver Dragon line for a D&D cartoon. But they will need to cross promote the line. Pokemon was huge because it was everywhere, cards, games, clothes, etc. You couldn't escape it, and more importantly, kids felt like they were missing out on something if they didn't get in on it. "All the cool kids are doing it." is a powerful marketing strategy. I think they technically define it as "creating a sense of impending loss." How can WotC give potential gamers a "sense of impending loss" if they don't participate in gaming? [/QUOTE]
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