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Message: <blockquote data-quote="Jim Butler" data-source="post: 449249" data-attributes="member: 1461">First, thanks for the kind words regarding Oathbound and Minions: Rebirth. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":)" title="Smile    :)"  data-smilie="1"data-shortname=":)" /> Pricing is always a sensitive issue for some gamers, but it ultimately comes back to finding a happy medium between offering value for the money. Color printing is much more expensive than black and white printing, and those costs have to be carried forward to the customer (well, at least in order for a publisher to remain in business).WotC charges $19.95 for their 96-page splat books, and we priced all of our 96-page releases slightly higher than that. Those higher prices are required both for the full-color content and the short print runs that smaller publishers have to make (printers charge less per product the more you print; WotC prints around 50,000 copies of its products versus the few thousand a typical game publisher will print).While we'd love to sell 50,000 copies of our products, I don't believe it's a pricing issue that's preventing us from reaching those sales levels. Lower pricing doesn't mean you'll sell more, only that you'll make less money to cover your costs.In the end, I'll continue to do what I believe the majority of gamers want me to do, and right now I think that's a continuation of our full-color products. But I'm always open for suggestions for improvements.</blockquote>

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