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Books pricing themselves out of reach?
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<blockquote data-quote="John Morrow" data-source="post: 2102903" data-attributes="member: 27012"><p>Big publishers "remainder" books that aren't selling to make room in their warehouses. That means that they often sell them at or below cost and don't make any money on them. Big publishers that sell millions of books can afford that sort of write-off.</p><p></p><p></p><p></p><p>No. You just don't fully understand the economics of printing books. The short answer is that the more books you print, the cheaper they are to produce. Coffee table books have print runs that most role-playing game publishers could only dream of. If you really want a good comparison for the price of role-playing games, take a look at niche low-print run academic publications where you'll find plenty of books priced at $40, $80, or even $120. You can also look at the books published for other small niche hobbies. They are frequently quite expensive, too.</p><p></p><p>The fact that nobody is getting rich writing or selling role-playing books <em>should</em> suggest that nobody is getting ripped off. If anything, a lot of role-playing game publishers go out of business because they aren't making enough money. </p><p></p><p>And, remember, they aren't in business as a charity. They do deserve to make some profit from their effort.</p><p></p><p></p><p></p><p>Consider inflation. When my father was a child, you could get a loaf of bread for $0.05. Does that mean that bakers are ripping people off because they no longer sell a loaf of bread for a nickel? The cost of paper and printing have gone up substantially since the 1970s for a variety of reasons (e.g., stricter environmental controls on paper production, higher labor costs, higher demand, better quality, etc.). Consider how much even mass market paperbacks have increased in cost since the late 1970s. </p><p></p><p></p><p></p><p>Printing books in Canada isn't as much of a bargain as it used to be since the US decided to let the dollar weaken to correct trade imbalance problems. That it's no longer as much of a bargain to print in Canada is part of that correction.</p><p></p><p></p><p></p><p>When you see role-playing game publishers and writers drive up to GenCon in a Bently covered with bling, you'll know you are being ripped off. Simply put, they are selling books at what they have to sell them for to make money and stay in business and they money they are making isn't that spectacular. The alternative isn't cheaper books but no books, because they'll be out of business. The only alternative is for role-playing to become mainstream enough that they sell books measured in the hundreds of thousands of copies rather than thousands of copies.</p></blockquote><p></p>
[QUOTE="John Morrow, post: 2102903, member: 27012"] Big publishers "remainder" books that aren't selling to make room in their warehouses. That means that they often sell them at or below cost and don't make any money on them. Big publishers that sell millions of books can afford that sort of write-off. No. You just don't fully understand the economics of printing books. The short answer is that the more books you print, the cheaper they are to produce. Coffee table books have print runs that most role-playing game publishers could only dream of. If you really want a good comparison for the price of role-playing games, take a look at niche low-print run academic publications where you'll find plenty of books priced at $40, $80, or even $120. You can also look at the books published for other small niche hobbies. They are frequently quite expensive, too. The fact that nobody is getting rich writing or selling role-playing books [i]should[/i] suggest that nobody is getting ripped off. If anything, a lot of role-playing game publishers go out of business because they aren't making enough money. And, remember, they aren't in business as a charity. They do deserve to make some profit from their effort. Consider inflation. When my father was a child, you could get a loaf of bread for $0.05. Does that mean that bakers are ripping people off because they no longer sell a loaf of bread for a nickel? The cost of paper and printing have gone up substantially since the 1970s for a variety of reasons (e.g., stricter environmental controls on paper production, higher labor costs, higher demand, better quality, etc.). Consider how much even mass market paperbacks have increased in cost since the late 1970s. Printing books in Canada isn't as much of a bargain as it used to be since the US decided to let the dollar weaken to correct trade imbalance problems. That it's no longer as much of a bargain to print in Canada is part of that correction. When you see role-playing game publishers and writers drive up to GenCon in a Bently covered with bling, you'll know you are being ripped off. Simply put, they are selling books at what they have to sell them for to make money and stay in business and they money they are making isn't that spectacular. The alternative isn't cheaper books but no books, because they'll be out of business. The only alternative is for role-playing to become mainstream enough that they sell books measured in the hundreds of thousands of copies rather than thousands of copies. [/QUOTE]
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