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Can computers predict which movies will flop?
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<blockquote data-quote="Chain Lightning" data-source="post: 2789774" data-attributes="member: 6791"><p>About the computer formula:</p><p></p><p>I used to work under a movie studio for a few years (in their tv dept.) and I remember being at one function once where I over heard a conversation about a formula studios actually use. Maybe someone else that works in the industry here can confirm or elaborate on this? Since I worked in tv I didn't know what feature film people did .... so its stiff fuzzy to me. But it had something to do with plugging an actor's name in and calculating things based off their movies gross for pass few movies. A kind of "who's hot and how hot will it make our movie with them in it" computer program. When I heard this I totally rolled my eyes and thought , "oh man....no wonder why I see a lot of miscasted movies". <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" /> </p><p></p><p></p><p></p><p></p><p>Just saw King Kong and I gotta say, there was a TON more stuff in the movie than anything I've seen in the commercial. But then again, I haven't been watching any of the commercials in the last week and I know sometimes there's a "close to release" and "after release" type commercials that show a bit more.</p><p></p><p>Nevertheless, King Kong was a great ride and I think it'll do well. Maybe not Titanic well...but pretty good.</p></blockquote><p></p>
[QUOTE="Chain Lightning, post: 2789774, member: 6791"] About the computer formula: I used to work under a movie studio for a few years (in their tv dept.) and I remember being at one function once where I over heard a conversation about a formula studios actually use. Maybe someone else that works in the industry here can confirm or elaborate on this? Since I worked in tv I didn't know what feature film people did .... so its stiff fuzzy to me. But it had something to do with plugging an actor's name in and calculating things based off their movies gross for pass few movies. A kind of "who's hot and how hot will it make our movie with them in it" computer program. When I heard this I totally rolled my eyes and thought , "oh man....no wonder why I see a lot of miscasted movies". ;) Just saw King Kong and I gotta say, there was a TON more stuff in the movie than anything I've seen in the commercial. But then again, I haven't been watching any of the commercials in the last week and I know sometimes there's a "close to release" and "after release" type commercials that show a bit more. Nevertheless, King Kong was a great ride and I think it'll do well. Maybe not Titanic well...but pretty good. [/QUOTE]
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