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Can Hobby Stores Make Their Saving Throw?
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<blockquote data-quote="MNblockhead" data-source="post: 7720352" data-attributes="member: 6796661"><p>That has nothing to do with customer service. It may show a lack of marketing savvy, but it isn't poor customer service. I don't know the economics of Free RPG day, but if you have a "lot" of game stores near you and NONE of them participated, methinks it isn't a good deal for game stores. Free comic day seems to be a great success, but there may just be better industry support. It is easier to give stacks of comics away than any RPG material that people would be interested in. </p><p></p><p>I think most games stores should be going the other direction. Class up the joint and provide a premium experience. </p><p></p><p>Stores with blue-light specials, and lots of sales, and give-away days, and other gimmicks that attract the cheap customer, are generally the same places have poor to mediocre customer service. That may work with stores like Walmart, but there is no game store that can compete against Amazon for the discount seekers. </p><p></p><p>Games stores need to wash their hands of the cheap and budget-challenged hobbyist. The folks that are constantly complaining about the price of RPG materials are not going to keep you in business. They can buy direct from publishers, from Amazon, or the they just download pirated copies. </p><p></p><p>I'm not going to rehash all the ways FLGS can up their game, read the posts above. But trying to go cheap and attract customers with freebies and discounts seems like a losing business model.</p></blockquote><p></p>
[QUOTE="MNblockhead, post: 7720352, member: 6796661"] That has nothing to do with customer service. It may show a lack of marketing savvy, but it isn't poor customer service. I don't know the economics of Free RPG day, but if you have a "lot" of game stores near you and NONE of them participated, methinks it isn't a good deal for game stores. Free comic day seems to be a great success, but there may just be better industry support. It is easier to give stacks of comics away than any RPG material that people would be interested in. I think most games stores should be going the other direction. Class up the joint and provide a premium experience. Stores with blue-light specials, and lots of sales, and give-away days, and other gimmicks that attract the cheap customer, are generally the same places have poor to mediocre customer service. That may work with stores like Walmart, but there is no game store that can compete against Amazon for the discount seekers. Games stores need to wash their hands of the cheap and budget-challenged hobbyist. The folks that are constantly complaining about the price of RPG materials are not going to keep you in business. They can buy direct from publishers, from Amazon, or the they just download pirated copies. I'm not going to rehash all the ways FLGS can up their game, read the posts above. But trying to go cheap and attract customers with freebies and discounts seems like a losing business model. [/QUOTE]
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