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Message: <blockquote data-quote="billd91" data-source="post: 6590294" data-attributes="member: 3400">I think you're running into a problem with your analysis. Movies don't really "replace" each other in the way a game's edition replaces another. They're works of art that tell stories devised by the screenwriters and directors. If one movie covers the same general subject (the Hulk) but are different and come in a short period of time, that means different people wanted to tell different stories - not that one was a failure and one wasn't. Although, if a studio wanted to generate a franchise based on a Hulk movie, better bet is on the 2008 version since a much larger proportion of the audience (as polled via rottentomatoes.com) appear to have liked it. Out of over 400,000 ratings, less than 30% liked the Ang Lee-directed version, and that looks pretty fail-ish to me if one of your goals is to produced a well-liked movie rather than just a profitable one. It's not always just about short term profit.But game editions do replace each other in the sense that one goes out of print and generally out of publisher support while the other one enters print and support. A successful follow-up edition should be able to maintain its market or grow it. It certainly shouldn't lead to a substantial drop. Failure to maintain that position, regardless of raw profit, indicates failure at some level, possibly damage to the brand or brand loyalty of the customers. Again, it's not always just about short term profit.</blockquote>

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