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General Tabletop Discussion
*Dungeons & Dragons
D&D 5e nearing 800,000 copies sold?
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<blockquote data-quote="Mistwell" data-source="post: 7214686" data-attributes="member: 2525"><p>The impression I've gotten from a variety of interviews with former TSR people and WOTC people is there was a time when TSR was counting "books printed" as "books sold" in some of their measurements, but not in others. Then they got massive returns, and distribution issues, and ended up with warehouses full of unsold stuff that had previously been accounted for as sold books by some of their metrics (and I suspect most were the ones the marketing department were using). They were writing down thousands and thousands of books, and then they were burning some of those books out at below cost in overstock book sources as well. So when they say they sold X books, it was kinda hard to know how accurate that really was. Had they distributed X books and then gotten 30% backs as returns? Had they sold 20% at below cost as a firesale write-off tactic? What went into the X number? It was kinda a mess to really know. One person at TSR could genuinely believe they had sold X while another person could genuinely believe they had sold 50% of X.</p></blockquote><p></p>
[QUOTE="Mistwell, post: 7214686, member: 2525"] The impression I've gotten from a variety of interviews with former TSR people and WOTC people is there was a time when TSR was counting "books printed" as "books sold" in some of their measurements, but not in others. Then they got massive returns, and distribution issues, and ended up with warehouses full of unsold stuff that had previously been accounted for as sold books by some of their metrics (and I suspect most were the ones the marketing department were using). They were writing down thousands and thousands of books, and then they were burning some of those books out at below cost in overstock book sources as well. So when they say they sold X books, it was kinda hard to know how accurate that really was. Had they distributed X books and then gotten 30% backs as returns? Had they sold 20% at below cost as a firesale write-off tactic? What went into the X number? It was kinda a mess to really know. One person at TSR could genuinely believe they had sold X while another person could genuinely believe they had sold 50% of X. [/QUOTE]
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D&D 5e nearing 800,000 copies sold?
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