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D&D Next Art Column: June! And July!
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<blockquote data-quote="Klaus" data-source="post: 5956032" data-attributes="member: 607"><p>Should the cover design have different versions for brick-and-mortar stores and for digital presentation?</p><p></p><p>Yes. Take, for instance, the 1e PHB (ruby-in-the-eye idol cover). The physical book can use the whole image, etc, but a digital copy would be better off as a close-up of the idol's head, with the thieves trying to pry out the eye, and a shortened version of the title.</p><p></p><p> Should the use of art change depending upon the sales channel?</p><p></p><p>To an extent, yes. While you want the digital version to load quick, you also want both versions of the book to equally navigable. Art, in this context, is used as "bookmarks" that help break the wall of text.</p><p></p><p> Does a change of cover treatment cause confusion with the buyers?</p><p></p><p>Only if the treatments are radically different. Otherwise, small variations to mark "digital version", "print version", etc, are okay.</p><p></p><p> Do they notice or care about the differences in a cover from one version of the book to the next?</p><p></p><p>Some will notice, some will not. </p><p></p><p> Does the role of the cover have a different purpose to the consumer in the different mediums, or it simply a business issue?</p><p></p><p>An e-book's cover will never match a print cover in the "details that drag you in" department. Compare LP and CD covers, which went through a similar process.</p><p></p><p> Should a digital cover try to look like a book cover on the virtual bookshelf, or is that an antiquated concept?</p><p></p><p>Since I never experienced a virtual bookshelf, I'll refrain from answering this.</p></blockquote><p></p>
[QUOTE="Klaus, post: 5956032, member: 607"] Should the cover design have different versions for brick-and-mortar stores and for digital presentation? Yes. Take, for instance, the 1e PHB (ruby-in-the-eye idol cover). The physical book can use the whole image, etc, but a digital copy would be better off as a close-up of the idol's head, with the thieves trying to pry out the eye, and a shortened version of the title. Should the use of art change depending upon the sales channel? To an extent, yes. While you want the digital version to load quick, you also want both versions of the book to equally navigable. Art, in this context, is used as "bookmarks" that help break the wall of text. Does a change of cover treatment cause confusion with the buyers? Only if the treatments are radically different. Otherwise, small variations to mark "digital version", "print version", etc, are okay. Do they notice or care about the differences in a cover from one version of the book to the next? Some will notice, some will not. Does the role of the cover have a different purpose to the consumer in the different mediums, or it simply a business issue? An e-book's cover will never match a print cover in the "details that drag you in" department. Compare LP and CD covers, which went through a similar process. Should a digital cover try to look like a book cover on the virtual bookshelf, or is that an antiquated concept? Since I never experienced a virtual bookshelf, I'll refrain from answering this. [/QUOTE]
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