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Message: <blockquote data-quote="Giltonio_Santos" data-source="post: 6298178" data-attributes="member: 36874">I'd love to see this "brand strategy" work as intended, but I don't expect it will. I love the 5E ruleset, and I fear for its longtime health if the team really depends on their power to make a multimedia experience out of the basic D&D experience. I believe that because the D&D brand is neither needed or wanted, in my opinion.Why you don't need it? Because, as someone pointed earlier, if I release a fantasy movie with a nice cast, a good story and some stunning visuals, the public will want to see it. In the same vein, if I release a good fantasy video-game, people will play it if it's good enough, no need to place D&D on the box.The fact is: you don't need the D&D brand to replicate the D&D "feel". World of Warcraft, Skyrim and even Magic: The Gathering have all used things that could be called part of the "D&D identity" to achieve great profit without paying anything for that. If I have a great idea that also happens to be very D&Dish, chances are that I can develop it, sell and profit without any help from the WotC guys.That being the case, why would I want the D&D brand? It means sharing whatever I earn with Hasbro, when I have all the conditions necessary for my own exclusive profit!So, who wants to use the D&D brand? To me, it's probably someone who doesn't have a good product from the start. "Look, I have this crap fantasy movie/video-game here, how about calling it a D&D movie/video-game and trying to profit from the brand?" It's part of the D&D experience, after all.So, either WotC/Hasbro is creating the multimedia experience themselves and making sure that is a high-quality thing, or we'll probably see a new wave of bad D&D-related stuff. Accounting for the fact that they would need a lot of people and resources to oversee the multimedia D&D experience, I'm expecting the latter.A new version of the cartoon, though, followed by a good movie and other multimedia stuff, could change my view on that. By using the natural appeal of those characters, you're avoiding the problem described above and making the brand itself very interesting again. While one can surely profit from generic warrior against generic dragon without giving Hasbro a share of the pie, there's even more money to be earned in Hank and Diana against Venger, and there you have something that you cannot use without bringing WotC along.Cheers!</blockquote>

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